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Herbalist and founder of Swiss Herbal Remedies, Stuart Fitzsimmons has formulated a special, and very exciting, new herbal combination which he believes will help to support those who are trying to lose weight achieve their goal safely and permanently.

“Many slimming herbal combinations available rely heavily on increasing the metabolic rate. What is forgotten is that weight reduction and fat loss are not just about pressing the metabolic accelerator pedal to achieve an instant fix -- it’s about optimising digestive processes. We can help weight loss and fat burning processes by adjusting the way the stomach handles food or by optimising blood sugar levels or both!”, claims Fitzsimmons.

The result is a herbal tincture called SoTRIM from Swiss Herbal Remedies which is being launched in December, 2008.

The star ingredient in the SoTRIM formulation is the kitchen store cupboard spice, Cinnamon which has created a great deal of excitement amongst weight loss experts in the past couple of years. Research seems to show that Cinnamon not only delays the rate at which the stomach empties but, more importantly, also reduces sugar cravings (Joanna Hlebowicz, Gassan Darwiche, Ola Björgell and Lars-Olof Almér. Effect of cinnamon on postprandial blood glucose, gastric emptying, and satiety in healthy subjects. American Journal of Clinical Nutrition, Vol. 85, No. 6, 1552-1556, June 2007).

Fitzsimmons continues

“Overweight people tend to become insulin resistant...it's called metabolic syndrome, and they also tend to accumulate more fat especially around the abdomen as a result of ineffective control of blood sugar. Controlling blood sugar is, therefore, a major part of effective long-term appetite and weight control.”

Also included in the SoTRIM formulation is a combination of herbs -- Damiana, Mate and Guarana -- proven to help you feel fuller longer. Studies show that people who’ve taken this combination of herbs experience a weight loss that is more permanent. They also tended to eat and snack less between meals.

SoTRIM is effective straight away. It is supplied as an alcohol free liquid formula that can be taken in doses of 20 drops added to a little cold water, three times daily. Alternatively, 3 ml can be added to a bottle of water and sipped throughout the day whichever is more convenient.

SoTRIM retails at £29.99 for a months supply and is available from Swiss Herbal Remedies in 100 ml bottles plus dropper. Purchase by mail order or at independent health food stores -- telephone 02920417803 or on-line as of December 5, 2008 from www.sotrim.co.uk
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For further information, samples and images please contact:

Rosamund Hubley,
hubleypr Landline: 020 8767 7352
Mobile: 07817792528

SoTRIM FACTS:

* Alcohol, sugar and additive free liquid formula using vegetable glycerine as a base.

* Manufactured to UK GMP which is the highest possible standard of production and is equivalent to drug production standards.

* The herbs are made to the highest strength possible in a liquid extract.

* Formulated by and manufacture overseen by qualified herbalists.

* Made in the UK

* Herbs used are tested for levels of active constituents and purity

* Expert backup from qualified herbalists available

* Easy to take formula that mixes with water, fruit juice

* Quicker absorption and results with liquid formula than capsules

This press release was distributed by ResponseSource Press Release Wire on behalf of Hubley PR in the following categories: Health, Women's Interest & Beauty, for more information visit https://pressreleasewire.responsesource.com/about.