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online takeaway orders from local restaurants grew over 250% in 2008

Just-Eat Group today announced that online takeaway orders from local restaurants grew over 250% in 2008.

Following on from yesterday’s reports for Domino’s and Greggs showing the shift away from eating out to eating in, Just-Eat Group, the UK’s leading internet portal for local restaurant takeaways today provided further evidence with the announcement of UK order growth exceeding 250% in 2008 and an all-time daily record on New Year’s Day 2009.

With over 2000 active UK restaurants, www.Just-Eat.co.uk is well positioned to speak for the British takeaway food market with local restaurants, just like their chain restaurant competitors seeing a huge shift to home delivered meals in the midst of the credit crunch. Local restaurants are increasing their web presence with the use of sites such as Just-Eat.co.uk as a medium to market themselves to an increasingly web-savvy and cash-strapped population.

Just-Eat have a large and increasing variety of cuisines now on-line including Japanese, Korean and Jamaican as well as the more common Chinese, Thai, Italian and Indian.

Just-Eat processed more than £7.5 million worth of takeaway orders during 2008, with more than £100,000 sold on the 1st of January this year alone.

David Buttress, CEO of Just-Eat.co.uk said the following,

“Dominos’ figures show that their online ordering had grown by 74% in 2008, supporting our own evidence with Just-Eat achieving growth of more than 250% for the same period. Furthermore we are expecting this growth to continue in 2009 when Just-Eat will service over 2 million orders as Britons continue to enjoy stay-at-home meals.

“In a harsh climate for many businesses, local restaurants are, like their chain restaurant competitors, waking up to the potential of online ordering and partnering with us at a fantastic rate. We plan to again double the number of restaurants featured on Just-Eat over the coming year.”

www.Just-Eat.co.uk is the UK portal for the London based Just-Eat Group which currently operates in 5 counties across Europe processing orders for an average of more than 30,000 meals each day.

The service supplies customers with a large directory of varied restaurants and eateries in their area, which when selected provide the user with a full on-line ordering system with up-to-date menu’s including prices.


ENDS

For further information, or to arrange interviews or case studies, please contact Emma Stockley, of 10 Yetis Public Relations Agency on 01452 348 211 or at emma@10yetis.co.uk.

EDITORS NOTES

Just-Eat has over 2000 restaurants signed up to its UK site and uses it’s patented Just-Eat technology to offering a seamless on-line ordering service including latest menu’s, over 20,000 customer reviews, secure card ordering and automatic confirmation of orders and delivery times.


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