New research released by Lloydspharmacy indicates that 70% of men believe that 'Male pattern baldness' cannot be prevented.
Male pattern baldness is the most common form of hair loss among men, and can start any time from when a man is in his twenties. The condition affects about 30% of men in their thirties, and is hereditary.
The survey also revealed that men feel that hair loss treatments are a waste of time, 75% of them do not believe treatments can halt or reverse hair loss while 87% of the men surveyed were not aware that there is a scientifically proven remedy for the condition.
However current evidence shows that in actual fact there is an effective treatment which can stimulate renewed hair growth in two thirds of sufferers so long as treatment begins at the right time.
The treatment, called Propecia, has just been made available online for the first time via Lloydspharmacy's online doctor service.
The treatment is available for £60 for one month's supply, and it is estimated that the treatment could show results in as little as four months if used correctly.
To obtain the product, patients will have to undergo an online consultation with a GP to give details of their medical history and determine their suitability for the treatment. If they are suitable, they will be able to order the medicine online through Lloydspharmacy in one, three, or six month courses.
Chris Frost, Head of Medicines at Lloydspharmacy, said; "It's surprising to see that so many men don't believe there is an effective treatment for hair loss. Male pattern baldness really does not have to be inevitable.
"We launched the Propecia service so that more men can get access to hair loss treatments via a secure and reliable online website. Our GPs are on hand to give advice and make sure the patient's prescriptions are right for them".
You Gov Survey, Sample 936 males, fieldwork done 2nd – 4th December
Lloydspharmacy has around 1,700 pharmacies across the UK. These are based predominantly in community and health centre locations. The company employs over 15,000 staff and dispenses more than 133 million prescription items annually.
For more information please contact
Citigate Dewe Rogerson
3 London Wall Buildings
020 7282 2984
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