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KUKA.SIM SPEEDS UP THE SALES PROCESS FOR KUKA ROBOTS

Article on KUKA from Visual Components

KUKA robot group makes Visual Components simulation software key to its programming development and marketing

London – January 23, 2009 – For immediate release:

KUKA, one of the world’s leading suppliers of industrial robots and systems, wanted to shorten the time from concept to production for its products and systems, in particular the generation of robot programs. When dealing with highly sophisticated production lines and multi-robot work cell installations one of the best ways to test and verify decisions is to simulate in a 3D environment and see these operations as realistically as possible in real-time.

KUKA chose the Visual Components (VC) simulation and visualisation software suite mainly because it provides a readily available and highly developed solution. The software also offers comprehensive functionality at a price far below that demanded by larger suppliers.

In addition, KUKA exploited other important features of the software: the combination of material flow and robot simulation on a single platform, and reusable ‘plug-and-play’ equipment libraries to support the sales processes of business partners. These features provide partners with a powerful layout configuration tool to help them produce highly realistic, animated presentations and real-time production planning demonstrations for marketing and sales purposes. Further, end-users of the robot based production systems also benefit from the production model by conducting material flow studies for improved throughput.

In general, no other solution but VC offered KUKA this overall flexibility, comparable value for money, or completeness. Applications such as discrete event simulation only addressed a small part of what the robot manufacturer wanted. Computer-aided design (CAD) systems could not provide process simulation. Some simulation and visualisation capabilities were offered by large solution providers, but were too costly or lacked fundamental features. Above all, there was no need for KUKA to develop its own modeling software, which would otherwise have diverted much time and money into development. The company could ‘hit the ground running’ with a ready-made solution.

For KUKA the versatility and openness of VC means it can be used to achieve an important next step. For many years the automotive industry has represented the main market for KUKA sales. Now the company wants to diversify into new, more general industrial market sectors. VC will help the company quickly adapt to these contrasting scenarios.

“This is an interesting challenge for us: the whole logic of the business is totally different when you compare these two industry categories. In general industry the biggest dilemma lies in the heterogenic demands of all sorts of different manufacturing processes,” said KUKA’s Project Leader Andreas Keibel. “VC´s flexibility and excellent cooperation in R&D gives us the freedom and capability to develop our robots to fit extremely versatile industries. We also appreciate the software’s open component-based architecture.”

KUKA ROBOT GROUP

KUKA Roboter GmbH, Augsburg is a KUKA AG company and ranks among the world’s leading supp¬liers of industrial robots. Core com¬petencies are the development, production and sale of industrial robots, controllers, software and linear units. The company is the market leader in Germany and Europe, and the number three in the world. The KUKA Robot Group employs about 2,000 people worldwide. Of these, 1,200 are employed in Germany, either at the KUKA Robot Group headquarters in Augsburg, or at various subsidi¬aries. In 2007, sales totaled 413 million euro. Twenty-five subsidiaries pro¬vide a presence in the major mar¬kets of Europe, America and Asia. http://www.kuka-robotics.com

VISUAL COMPONENTS

Visual Components Oy is a world leading 3D simulation and visuali¬sation software specialist. With a new generation of simulation products Visual Components offers machine builders, system integra¬tors and companies using complex turnkey manufacturing solutions a simple, quick and highly cost effec¬tive way to build and simulate their complete production lines. Now with the help of 3D simulation, it is possible for industrial firms to implement new production lines faster and more cost effectively with improved profitability. Visual Components Oy was established in 1999 and operates from Helsinki, Finland with the support of a glo¬bal reseller network. http://www.visualcomponents.com

ENDS

Note to editor:

PICTURES – high quality, high resolution pictures are available to illustrate this story, from the contacts below

More information from:

Manuela Moosmann
Visual Components Oy
Korppaanmäentie 17 CL 6
00300 Helsinki
Finland

Email: manuela.moosmann@visualcomponents.com
Web: www.visualcomponents.com

Distributed in the United Kingdom by:

Mark Mitchell
Pattison Mitchell & Associates

Telephone: 020 7924 7700
E-mail: ptml@btinternet.com

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