WEEE processing company Midex www.midex-rt.com has announced the nationwide roll-out of the country’s first free WEEE collection service
19 March 2009
MIDEX LAUNCHES NATIONWIDE HOUSEHOLD WEEE AND BATTERY COLLECTION SERVICE - no charge weeecollect.it to become available to all home owners -
Following the success of a trial to collect unwanted electrical and electronic goods from homes in the South of England, Aldershot-based WEEE processing company Midex www.midex-rt.com has announced the nationwide roll-out of the country’s first free WEEE collection service.
Called WEEECollect.IT the house to house service comprises picking up items such as TVs, computers, printers and other everyday electrical and electronic goods (with the exception of fridges and freezers) at no charge, by a team of dedicated drivers from householders’ front doors and driveways. The initiative was first launched throughout Aldershot, Farnborough and Guildford late last autumn.
In addition, with only 4% of non-lead batteries currently recycled in the UK each year, the public will also be encouraged by WEEECollect.IT personnel to handover any spent household batteries for recycling in accordance with the European Battery Directive.
The brain child of Midex management and spear headed by Chris Spooner, once fully operational the company anticipates every home in major towns and cities is set to receive advance notification of when to expect the arrival of a WEEECollect.IT van.
The easy to identify vehicle, with is its distinctive signage and bell, is designed to relieve the public of both hefty fees imposed by local authorities for picking up obsolete WEEE goods as well as the inconvenience of driving heavy items to the local tip.
Commented Spooner: “We have been absolutely bowled over by the response we have been receiving from the public. It’s incredible to see people standing outside waiting for the arrival of our van. It’s rather like being the original rag and bone man!”
Furthermore, it is anticipated that Midex will create some 1200 jobs by the end of 2009, comprising full time van drivers and leaflets droppers. Whilst the company will retain its Aldershot headquarters and processing facility, it anticipates opening new premises throughout the country as well as partnering with existing organisations as necessary.
In addition to helping raise much needed public awareness in importance of diverting waste from landfill, the service further supports the Government’s ambitious WEEE recycling targets. Further information can be found at www.weeecollect.it
Established in 1993 initially as an engineering support company to the UK computer industry and today licensed by the Department of Environment, Midex offers a comprehensive range of affordable solutions to help organisations of all sizes meet their WEEE commitment in the most environmentally-friendly and simplest way possible.
Deborah Gray PR
t 020 8868 0694
On behalf of:
Midex Reverse Technologies
t 01252 338414
This press release was distributed by ResponseSource Press Release Wire on behalf of Deborah Gray PR in the following categories: Men's Interest, Leisure & Hobbies, Home & Garden, Environment & Nature, Consumer Technology, Business & Finance, Computing & Telecoms, for more information visit https://pressreleasewire.responsesource.com/about.