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Las Vegas, 20 April 2009: Radio Frequency Systems (RFS), the partner of choice for the broadcast industry, will be participating at the NAB conference and exhibition being held in Las Vegas, Nevada USA, April 20-23, 2009.

Produced annually by the National Association of Broadcasters, the NAB show attracts broadcast engineering and industry professionals from throughout the world, and will feature more than 1,600 exhibits showcasing the latest developments in 3D, mobile solutions, IPTV and content.

Offering an unrivalled range of broadcast and mobile-broadcast RF solutions, RFS will be demonstrating its expertise in bridging the boundaries between broadcast and cellular, as North America makes the leap from the sunset of analog, to the dawn of digital TV.

The North American broadcast industry has witnessed tremendous change in recent years, with the deadline for the switch from analog to digital broadcast television – known as the ‘digital TV (DTV) transition’ – now set for June 12, 2009.

All over-the-air TV broadcasts will be in digital after this date, with the resulting re-allocation of 700MHz spectrum creating significant opportunities and challenges for traditional broadcast TV, cable and satellite providers, as well as for cellular network operators and new mobile media entrants.

RFS is currently working with several US-based and global OEMs for delivery of end-to-end wireless coverage solutions across the broadcast, mobile media and cellular markets. RFS’ coverage solutions ensure that network operators are able to secure existing investments and ease migration to new standards, whilst managing spectrum and maximizing tower space.

“The DTV transition signals a new phase of market development for broadcasters and new mobile media providers alike in North America,” says Martyn Kemel, President, RFS Broadcast & Defense Systems. “There are tens of thousands of low-power DTV (LDTV) broadcasters looking to enhance and extend network coverage, while new high-power broadcasters such as AT&T and Qualcomm/MUI are poised to launch services.

“RFS has reinvented its sales and customer support operations in the US, which have been further bolstered with the appointment of industry veteran Jay Martin as RFS’ Broadcast Technical Sales Director – Americas. Jay’s experience and leadership coupled with the development of innovative RF coverage solutions designed specifically for the US market means that RFS is ideally positioned to support its customers in meeting the DTV switchover challenge and addressing the significant market opportunities moving forward.”

At the 2009 NAB Show, RFS will be exhibiting its complete range of RF solutions for broadcasters – from analog radio and TV, to DAB, mobile TV and DTV switchover. The RFS portfolio includes:

• Full spectrum of mobile media antennas – from ‘panels in arrays’ to discrete antennas across all global broadcasting bands (VHF, UHF, L-Band and S-Band) plus solutions for horizontal, vertical and circular/mixed applications. Products on show will include the HU6, CTV, MTV-4, LVO, PCP and 159 Series.

• Complementing the RFS antenna suite is a full range of bandpass, lowpass/harmonic filters and combiners. Designed for applications such as combining and filtering, mobile media, 3G/4G co-siting and LDTV. Other RFS products being exhibited include the LPF Series, 50E Series and 80E Series.

• Switching and monitoring solutions meeting the requirements for unmanned sites and automation. RFS offers patch-panel-mountable, automatic coaxial switches, and Internet-accessible monitoring systems. Visitors to NAB will also be able to view the RFS’ CS Series and MS Series.

The coveted EMMY trophy, received recently by RFS in recognition of its pioneering work on ‘adjacent channel combiners’ for TV broadcasting, will also be on show at the RFS booth (# C2315). RFS’ award winning directional waveguide adjacent channel combiner technology has been deployed in 132 projects worldwide to date, and has saved the TV industry $billions by making it unnecessary to deploy new antenna systems and towers when operating digital and analog systems concurrently during DTV switchovers.

Other recent broadcast technology ‘World Firsts’ for RFS include distributed broadcast systems for digital TV in the US, where the use of multiple low-power transmission sites provides improved performance at lower cost compared to the conventional single-site high-power transmitter approach; and an innovative five-sided broadcast antenna that greatly improves operational health and safety by providing more work-space for technicians inside the array, while allowing more channels to be transmitted concurrently due to its world-leading broadband capability.

“We have been working hard with our customers in the US to ensure we provide the levels of support and product innovation demanded in such a dynamic market,” continues Kemel. “With the current economic climate, broadcasters need technology partners they can trust, and RFS has been renowned as a technical leader for over half a century. We are the only manufacturer of all components across the RF chain, and offer the broadest range of products per category. And this means we can deliver total package solutions that ensure timely and cost-efficient deployments for our customers.”

RFS’ specialists on hand at the 2009 NAB Show (booth # C2315) will include Mick Bennett, Global Product Manager, Broadcast & Defense; and Raymond Bibisi, Sr. Director of National Area Sales for North America.

-ENDS-

Photo: can be downloaded here:
http://fs.turtleconsulting.co.uk/PICS/RFS0254PCP%20panel_2.j...

Caption: 700MHz PCP antenna for US carrier trial and commercial LTE network rollouts

Photo: can be downloaded here;
http://fs.turtleconsulting.co.uk/PICS/RFS0253%20Jay%20Martin...

Caption: Jay Martin, Broadcast Technical Sales Director – Americas’

Notes to Editors:

RFS Company background

Radio Frequency Systems (RFS) is a global designer and manufacturer of cable, antenna and tower systems, plus active and passive RF conditioning modules, providing total-package solutions for wireless infrastructure.

RFS serves OEMs, distributors, system integrators, operators and installers in the broadcast, wireless communications, land-mobile and microwave market sectors. As an ISO compliant organization with manufacturing and customer service facilities that span the globe, RFS offers cutting-edge engineering capabilities, superior field support and innovative product design. RFS is a leader in wireless infrastructure.

For more information visit: http://www.rfsworld.com/

Trademarks: Radio Frequency Systems® and RFS® are registered trademarks of Radio Frequency Systems. All other trademarks are the property of their respective owners.

North America contact:

Paula Mennone-Preisner
Marketing & Communication Specialist
Radio Frequency Systems
Pho: 203.630.3311 x.1809
Mobile: 203.213.7454
Email: paula.mennone@rfsworld.com

Global contact:

Eric Mariette, VP Global Marketing & Strategy, Radio Frequency Systems
Telephone: +33 1 5566 7395
E-Mail: eric.mariette@rfsworld.com

Media contacts:

Jackie Thomas
Turtle Consulting Group Asia Pacific
Tel: + 64 2737 57 461
Email: jthomas@turtleconsulting.com

Elaine Witteridge
Turtle Consulting Group UK
Tel: + 44 70 74 707 062
Email: ewitteridge@turtleconsulting.com

Jo Gottschalk
Turtle Consulting Group UK
Tel: + 44 70 74 707 081
Email: jgottschalk@turtleconsulting.com




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