Following today's Radio 1 report on Carla Harris who suffered an allergic reaction to hair dye, please find information below from Herb UK. Founded by a hairdresser who himself suffered horrific allergic reactions to traditional colour, the company is now the largest independent manufacturer of hair products in the UK. They are extremely careful about what goes in, using natural alternatives where possible, including aloe vera, comfrey, orange and grapefruit. The colour doesn’t contain ammonia, allowing the hair to retain its natural moisture and protein balance. And they use the absolute lowest level of PPD's possible (the ingredient that causes the most allergic reactions in people.)
The colour is so gentle that it's recommended by Trevor Sorbie's My New Hair initiative for patients recovering from cancer and wanting to colour their hair as it re-grows, yet it's as effective as any other colour on the market across the full spectrum of colours, from blondes and and hi-lights to darks, reds, and even blues!
Currently EU legislation allows PPD to comprise up to six per cent of the constituents of hair dyes on the consumer market – Organic Colour Systems contains an average across the range of just 0.6%. Researchers writing in the British Medical Journal last year called for more research on the safety and composition of hair dyes after seeing a doubling of allergic reactions in testing in the last few years. The reactions trigger skin rashes on the face and in severe cases can cause facial swelling – something that Organic Colour Systems was set up to avoid. Their strict guidelines also include ALWAYS recommending skin testing before a colour application.
For a quote on the dangers of hair dyes and the possible side effects, as well as how to safeguard against these, or to try the organic colour, please don't hesitate to get in touch. The colour is available nationwide; London Hairdresser of the Year 2007 Karine Jackson is the company’s Creative Director. As a holder of the prestigious L’Oreal Colour Specialist Degree, putting her in the top 1% of L’Oreal colourists in the UK, Karine knows good colour inside out, and was keen to offer an organic alternative to the usual big-brand ranges at her stunning Covent Garden salon. “I tried a number of organic ranges that weren’t quite right, but I love the colours from Organic Colour Systems,” she says. “The natural and organic movement, fuelled by health concerns in the UK, is gaining increased momentum in the field of beauty and hair care and we should be looking at the greener alternatives to chemical ranges.”
Developed over 5 years, Organic Colour Systems features natural extracts, and doesn’t contain ammonia, allowing the hair to retain its natural moisture and protein balance. Because of its natural base, it closes the cuticle down when shampooing and applying conditioner giving it a natural feel and shine. Where natural ingredients cannot match the effectiveness of chemical alternatives, manufacturer Herb UK utilises precise minimum quantities of only the finest grade chemical additives.
Pharmaceutical grade peroxide, meanwhile, further reduces any chance of skin irritation or burning on the hair. Says Karine: “Client happiness is of paramount importance to our business. Having trialled the range, we’ve found that clients love the non-drip gel and the fact that the treatment nourishes their hair. Organic Colour Systems does not cost any more than conventional hair colour and the feedback we’ve received has been fantastic – people are raving about how glossy and soft their hair is after colouring.”
Notes to editors:
Karine Jackson Hair & Beauty is at 24 Litchfield Street, Covent Garden, London WC2H 9NJ. Appts: 020 7836 0300 http://www.karinejackson.co.uk
Organic Colour Systems from Herb UK is available at selected salons nationwide: see www.herbuk.co.uk <http://www.herbuk.co.uk/> for local stockists.
For expert quotes, images or a complimentary press/tester appointment contact:
Sally Learmouth @ Gloss Communications on 020 8996 4812 / 07970 467 157 or email@example.com
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