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Las Vegas, 20 April 2009 - On the occasion of the 2009 NAB Show, RFS (Radio Frequency Systems), the wireless infrastructure and RF specialist, announces that it has developed a breakthrough SCO circularly polarized omnidirectional antenna for the booming mobile TV carrier, broadcaster and OEM marketplace in the United States.

Designed specifically for 716 to 728MHz – in the Lower 700MHz band used for MediaFLO mobile TV transmissions and other signals around the world – the antenna features low pattern ripple of typically better than +/- 1.0 dB across the entire operating frequency range.

“The antenna is highly cost-effective, featuring two channel capacity – for bandwidth and input power – and has 16 circular polarization radiating elements with a 9dBd gain per plane. And with an omnidirectional azimuth pattern, it is ideal for the rapidly evolving mobile media marketplace in the US,” said Mick Bennett, Global Product Manager, Broadcast & Defense.

“With the FCC having allowed several UHF stations across the US to turn off their analog terrestrial TV signals ahead of the June 2009 planned switch-off, US wireless carriers have been able to bring forward their inception dates for their new mobile TV transmitters, pushing the number of Mobile Media markets from 65 to 68 by the end of the first quarter of 2009,” he added.

As a result, he says, the US wireless industry is now on target to achieve Mobile Media coverage to 200 million potential viewers by the end of the year, making 2009 a landmark year in terms of mobile TV.
In parallel with this significant coverage increase, power outputs on existing Mobile Media transmitters are scheduled to ramp up, once the analog television Channel 55 UHF transmissions cease this summer.

This scenario, says Bennett, is what the new SCO mobile media antenna was designed for, with a maximum input power of 18kW and a low pattern ripple across its entire operating frequency range.

Once Channel 55 analog gets switched off across the whole of the US, he explained, mobile media carriers will be looking to boost their ERPs to 25kW per polarization – or more, where reception can be boosted in optimum signal propagation conditions.
The technology underlying the new antenna, he said, is the result of the years of research and experience that RFS has gained as a quality player in the global communications infrastructure marketplace.

The current economic situation, he added, means that a number of suppliers in the mobile TV transmission infrastructure sector will, unfortunately, go out of business in the next few years. RFS’ position as a global supplier of high quality and price competitive communication solutions - together with its multi-decade track record - means that the company will be here for the foreseeable future to support broadcasters, carriers and OEMs with their systems.

Any interruption to customer support, says Bennett, reduces customer satisfaction and, even in today’s economic climate, that can only increase the risk of a customer migration to other suppliers. Customer satisfaction is of paramount importance to RFS in the US marketplace, and this is where our globally gained track record as a quality supplier at the right price comes to the fore.

“Our support levels are second-to-none in the communications transmission infrastructure industry. We’re proud to allow broadcasters, carriers and OEMs to tap into our ability to meet their needs at this pivotal point in the rollout and expansion of mobile media to more than 100 markets across the US by the end of 2009,” he said.

“The new SCO mobile antenna is just one building block in our quest to become a key player in the supporting team of quiet heroes that ensure cellular customers across the US can access their favorite news and sports broadcasts whilst on the move. Americans need no longer be tethered to their homes and offices when watching TV,” he added.

RFS’ specialists on hand at the 2009 NAB Show (RFS booth # C2315) will include Raymond Bibisi, Sr. Director of National Area Sales for North America, and Mick Bennett, Global Product Manager, Broadcast & Defense.
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RFS Company background

Radio Frequency Systems (RFS) is a global designer and manufacturer of cable, antenna and tower systems, plus active and passive RF conditioning modules, providing total-package solutions for wireless infrastructure.

RFS serves OEMs, distributors, system integrators, operators and installers in the broadcast, wireless communications, land-mobile and microwave market sectors. As an ISO compliant organization with manufacturing and customer service facilities that span the globe, RFS offers cutting-edge engineering capabilities, superior field support and innovative product design. RFS is a leader in wireless infrastructure.

For more information visit: http://www.rfsworld.com/

Trademarks: Radio Frequency Systems® and RFS® are registered trademarks of Radio Frequency Systems. All other trademarks are the property of their respective owners.

North America contact:

Paula Mennone-Preisner
Marketing & Communication Specialist
Radio Frequency Systems
Pho: 203.630.3311 x.1809
Mobile: 203.213.7454
Email: paula.mennone@rfsworld.com

Global contact:

Eric Mariette
VP Global Marketing & Strategy, Radio Frequency Systems
Telephone: +33 1 5566 7395
E-Mail: eric.mariette@rfsworld.com

Media contacts:

Jackie Thomas
Turtle Consulting Group Asia Pacific
Tel: + 64 2737 57 461
Email: jthomas@turtleconsulting.com

Elaine Witteridge
Turtle Consulting Group UK
Tel: + 44 70 74 707 062
Email: ewitteridge@turtleconsulting.com

Jo Gottschalk
Turtle Consulting Group UK
Tel: + 44 70 74 707 081
Email: jgottschalk@turtleconsulting.com

This press release was distributed by ResponseSource Press Release Wire on behalf of Turtle Consulting Group in the following categories: Personal Finance, Business & Finance, Computing & Telecoms, for more information visit https://pressreleasewire.responsesource.com/about.