With World Environment Day fast approaching on Friday 5th June, Provamel is encouraging soya lovers to help save the planet by choosing food and drink products that use the whole of the soya bean. The organic soya milk producer is urging shoppers to embrace its ‘Love Your Future’ motto and buy natural, organic products that are made with the environment in mind.
John Allaway, Commercial Director at Provamel, says: “We work hard to create delicious tasting 100% organic, natural and healthy soya food and drinks whilst at the same time taking an active responsibility in society, the environment and the natural resources of the planet.
“One of the most important procedures that we enforce is the inclusion of the whole soya bean in all our products to ensure they are natural and full of goodness. Our independently approved traceability system ensures our products only use non genetically modified beans so our products are of the highest standard in terms of quality and purity.”
Provamel does not purchase soya from rainforest regions, upholding a long term commitment to its farmers by sourcing soya beans directly from organic farms rather than on the open market to ensure that both the quality of the beans and the farmers’ businesses are sustainable. The farms that are cultivated employ a crop rotation technique to avoid impoverishing the soil, which is in accordance with organic farming methods. The Provamel range is certified as organic across Europe by the Certisys organisation.
Provamel products are also endorsed by IBD EcoSocial, a leading seal of approval that recognises sustainable development on social, economical and environmental levels. The EcoSocial criteria include socially responsible labour, meaning high health and safety standards at work, no forced or child labour, no discriminatory or abusive practices and respect for the environment.
Ten years ago Provamel set up an environmental programme to reduce the environmental impact of its manufacturing process, products and packaging. It participates in large-scale projects to reduce energy consumption and CO2 emissions and was the first UK food supplier to commit to carbon neutrality by 2020.
As well as looking after the environment, Provamel is also dedicated to looking after people’s health. The 100% dairy free and organic Provamel range includes soya milks, shakes, desserts, soya alternatives to yogurt (yofu), cream, custards, soya alternative to soft cheese and tofu. The Provamel range is exclusively available in health food stores.
Provamel has also recently won the prestigious Green Supplier of the Year Award from leading trade magazine The Grocer.
For more information visit www.provamel.co.uk
For further information:
Helena Velliades / Georgina Brown
Richmond Towers Communications
020 7388 7421
Helena@rt-com.com / Georgina@rt-com.com
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