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it will be possible to not only place bets on a combination of outcomes, but to be able to do that with just a few clicks on your mobile

Bet2Go has today announced the launch of a new mobile betting service that allows punters to place a massive range of accumulator and multiple bets, while still allowing them to compare prices across a range of the UK’s leading bookmakers. Initially this is only available on J2ME & WAP as Bet2Go cements its commitment to offering real usability, functionality and value to mobile users with their ground breaking mobile betting product.

This move signals the start of an entirely new mobile betting experience as for the very first time it will be possible to not only place bets on a combination of outcomes, but to be able to do that with just a few clicks on your mobile. For those punters who can tell their Trixies from their Patents, or who are interested to place a Lucky 31 or even a Goliath consisting of 247 separate bets, Bet2Go will be their service of choice on their mobile.

There is no other service like it, mobile or online, that allows users to compare odds on such complex bets, and it is all packed within a tiny application that is still so easy to use. There are very few steps between starting the service and have the ability to place a staggering amount of value bets.

As well as these multiple bets, punters will still be able to compare odds and choose the best prices, from a range of top bookmakers, and to place a huge range of simple single bets on masses of events and markets from both the UK and Worldwide.

The product works by letting the punter construct their own multiple or accumulator bet by choosing from the events and the markets that Bet2Go provides. After the person has constructed their bet, Bet2Go will show them the best price based on which of the bookmakers are able to offer this bet. Once the punter has compared and chosen the best value or return – a simple click on their handset will place that bet directly with the bookmaker.

The bookmakers currently available on the Bet2Go platform are Ladbrokes, Blue Square, Paddy Power, Skybet, BoyleSports, Victor Chandler and Sportingbet, with more to be added soon.

Bet2Go’s unique single registration process requires its users to register only once before being able to place bets with any one of the listed bookmakers. Available online at and to all UK mobile users via WAP and downloadable Java application by simply texting BET to 60602. Bet2Go provides a free, simple, easy to navigate, fast and secure service.

Marcel Puyk, CEO of Cellectivity, commented, “This is fantastic news for punters looking for that extra value when they need it. The new Bet2Go is the first service, online or mobile, that allows a punter to compare the odds on complex multiple bets in real-time, and place the bet with just one click and without having to go through another sign-in procedure. We believe that this simplicity and great value, combined with the fact that it is available anytime and anywhere will make it a popular choice for serious bettors.”


About Cellectivity:

• Cellectivity’s, Bet2Go’s parent company, technological expertise has seen them quickly position ‘Bet2Go’ as one of the UK’s leading online and mobile odds comparison and sports betting applications.

• Using Bet2Go is uncomplicated and quick. Unlike other mobile betting operators Bet2Go supports a clear easy to navigate user interface specifically designed for mobile phones.

• Available via WAP, as a downloadable Java application, or online, users are required to register just once before being able to place bets with any one of the listed bookmakers. The application is free; there are no premium rate SMS, subscription fees or other hidden costs apart from (minimal) normal mobile operators data charges.

• While initial developments in mobile products have represented an additional channel for existing users, research indicates that improvements in technology, rising disposable incomes and changes in attitude will help to attract large numbers of new users.

Marcel Puyk
CEO, Cellectivity

This press release was distributed by ResponseSource Press Release Wire on behalf of Cellectivity Ltd in the following categories: Men's Interest, Leisure & Hobbies, Sport, for more information visit