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A media training course, especially designed for IT companies, has been launched by New Venture Publishing.

The Perfect Interview Masterclass…for IT is designed to help companies that have difficulty in getting coverage in the national, business or IT press .

The half-day media training course is designed to show executives in IT companies how they can turn a technical message into something that journalists find newsworthy.

The course is presented by author and journalist Peter Bartram, who has more than 30 years’ experience interviewing IT and computer professionals. Mr Bartram is a former editor of IT magazines including CIO Connect and Executive Strategy.

He said: “IT executives have special needs which aren’t always catered for on general media training courses. The Perfect Interview Masterclass…for IT draws on my experience of interviewing hundreds of IT professionals for articles in scores of newspapers and magazines.”

The course includes sessions which show how IT executives can free what they want to say from jargon and express it in plain English as well as how to “piggy back” on the news agenda to make what they say more quotable. The full training course programme is available online.

New Venture Publishing runs a range of training courses which include the Perfect Press Release Masterclass, the Perfect Pitch Masterclass and the Writing for Publication Masterclass.

Further information from Peter Bartram on 01273 565505

This press release was distributed by ResponseSource Press Release Wire on behalf of New Venture Publishing Ltd in the following categories: Computing & Telecoms, for more information visit