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Howse Jackson Marketing, one of the UK’s leading list and data specialists, has appointed a Director of Affinity Partnerships to assist in the company’s expansion plans.

As a long-standing direct marketer with more than 20 years experience, John Eddolls joins with a comprehensive understanding of the direct marketing industry, particularly affinity marketing.

Eddolls recent career spans senior roles within leading UK data specialists including Wegener DM and dlg where he held the position of data acquisition director and EDM Media where he was the director of Projects (UK)

Eddolls specific expertise lies in selecting suitable brand partners, identifying appropriate affinity partner strategies, campaign implementation and result analysis.

Mark Jackson, Director of Howse Jackson Marketing, says: “John Eddolls is probably one of the UK’s leading affinity marketers with a wealth of experience in bringing like minded brands together profitably. Over the past 6 years, our affinity division has become highly accomplished and John’s presence will strengthen us further – we have big plans for 2010!”

John Eddolls, Director of Affinity Partnerships at Howse Jackson Marketing, says: “As marketers look for more economic solutions, affinity marketing is set to expand massively. I’m therefore delighted to head up the affinity partnership programme within one of the UK’s most highly respected affinity specialists.”


For further information please contact Jez Walters on 07931 381209 or email


This press release was distributed by ResponseSource Press Release Wire on behalf of Howse Jackson Marketing in the following categories: Media & Marketing, for more information visit