ONEPOST, the UK’s leading provider of independent postal advice and management, are hosting an event with the DMA on 30th September, 2010 in central London to launch the second sustainability tracking study.
The second part of the research, which has only recently been carried out (July and August 2010), looks at the issues in order to help direct marketers to identify opportunities and anticipate areas of challenge created by environmental concerns.
The research presentation will show the level of commitment consumers have to the environment and what consumers consider to be most harmful. A panel of industry experts, chaired by Radio 4 “You & Yours” presenter Liz Barclay, will then discuss what it takes to make a brand appear green and how consumers respond to different mail packs.
The event is free of charge to DMA members and £25 +VAT for non members. Places are limited. To register please visit
Note for editors
• For more information on ONEPOST please visit www.ONEPOST.co.uk. For media enquiries please contact Tina Stanley, TSA PR Tel 01491 410250 or email firstname.lastname@example.org
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