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London – November 8, 2010 – Today, SuccessFactors, Inc. (Nasdaq: SFSF) announced that Columbia Sportswear, a leading innovator in the active outdoor apparel, footwear, accessories and equipment markets, has purchased three additional modules of the SuccessFactors Business Execution (BizX) Suite.

“SuccessFactors Business Execution Suite allows us to communicate our strategies across all levels of our global organization,” said Susan Popp, vice president of human resources, Columbia Sportswear. “We’ve mapped our company strategy across the global workforce and identified job competencies at all position levels. SuccessFactors helps us build out our performance goals and see how our company is performing. Aligning our business strategies across the globe positively impacts our company’s execution.”

In December 2009, Columbia Sportswear chose SuccessFactors for their best-in-breed solutions for Performance Management, Goal Management and Succession Management for 3,000 global employees. A $1.24 billion company in 2009 on its way to more than $1.4 billion in 2010, Columbia Sportswear deployed SuccessFactors in just three months, allowing them to quickly impact the ability to align their global business strategy and to identify strategic job competencies.

Less than six months after deployment, Columbia chose to increase its investment in SuccessFactors, adding several additional modules from the SuccessFactors BizX Suite to its existing implementation. These purchases were focused on aligning Columbia’s pay-for-performance culture with global compensation planning. Columbia added 3,000 seats of SuccessFactors’ 360 Multi-Rater and Employee Survey, as well as 2,000 seats of Compensation Management and support for four additional languages.

“We are thrilled to be working with globe-spanning companies like Columbia Sportswear,” said Robert Block, vice president of professional services, SuccessFactors. “Seeing every employee in such a vast organization use our software to streamline execution is truly inspiring and showcases SuccessFactors’ unique capabilities.”

About Columbia Sportswear
Columbia Sportswear Company is a leading innovator in the active outdoor apparel, footwear, accessories and equipment markets. Founded in 1938 in Portland, Oregon, Columbia products are sold in more than 100 countries and have earned an international reputation for innovation, quality and performance. Columbia products feature innovative technologies and designs that protect outdoor enthusiasts from the elements, increase comfort, and make outdoor activities more enjoyable. In addition to the Columbia brand, Columbia Sportswear Company also owns outdoor brands Mountain Hardwear®, Sorel®, and Montrail®. To learn more, please visit the company's websites at www.columbia.com, www.mountainhardwear.com, www.sorel.com, and www.montrail.com.

About SuccessFactors, Inc.
SuccessFactors is a global leader in Business Execution Software. The SuccessFactors Business Execution (BizX) Suite, which is delivered through the cloud, improves business alignment, team execution and people performance to drive results for companies of all sizes. Across 168 countries and 34 languages, more than 8 million users and 3,000 companies leverage SuccessFactors every day, up from approximately 300,000 users and 100 companies in 2003. BizX bridges the gap between strategy and success by allowing every person in an organization to execute against their goals better and faster. SuccessFactors' recent acquisitions of YouCalc, Inform and CubeTree supplement SuccessFactors' core BizX strategy with solutions that align with SuccessFactors' mission of helping companies get work done by delivering robust business insights and improved collaboration. To learn more, visit: www.successfactors.com.

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"Safe harbor" statement under the Private Securities Litigation Reform Act of 1995:

This press release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. These forward-looking statements are SuccessFactors' current expectations and beliefs.
These forward-looking statements include statements about product strategy and performance, customer usage, expected benefits and implementation. Factors that could cause actual results to differ materially from those contemplated by these forward-looking statements include: unexpected delays in implementation; unexpected bugs or defects; outages or security breaches; user acceptance levels of the application; or our ability to manage our growth. If any such risks or uncertainties materialize or if any of the assumptions proves incorrect, our results could differ materially from the results expressed or implied by the forward-looking statements we make.

Further information on these and other factors that could affect these forward-looking statements is included in the section entitled "Risk Factors" in our Annual Report on Form 10-K and in our most recent report on Form 10-Q and in other filings we make with the Securities and Exchange Commission from time to time.
These documents are or will be available in the SEC Filings section of the Investor Relations section of our website at www.successfactors.com/investor. Information on our website is not part of this release.

Contact:
Kim Lynch
Devonshire Marketing
Tel: 0870 7000 166

This press release was distributed by ResponseSource Press Release Wire on behalf of Devonshire Marketing in the following categories: Computing & Telecoms, for more information visit https://pressreleasewire.responsesource.com/about.