London, 8th March 2000. European enterprise content management software and
services vendor Mediasurface Limited today announced that James Metcalf has
been appointed as Chief Executive Officer as the company sets course for
further growth within the global e-business software arena.
Metcalf, 47, joins Mediasurface with a pedigree of major achievements and an
in-depth understanding of the challenges of enterprise computing and
e-business strategies attained through senior positions at Oracle, Tandem
and ICL. Most recently, Metcalf was Oracle UK’s Vice President of Sales,
responsible for revenue streams in the utilities, transport, distribution,
energy, consumer products, telco and media sectors with annual targets of
£230m. Prior to this, Metcalf has held roles spanning Chairman, Managing
Director, UK Commercial Sales Director and Account Director.
"Mediasurface has clearly been the company to watch in the Web applications
software market for some time" said Metcalf. "As Chief Executive Officer, I
plan to take Mediasurface from key industry player to a position of European
dominance and significant global market share. Mediasurface is very
definitely a leading applications company with products and plans for the
As the latest addition to the already high profile executive management
team, Metcalf’s appointment releases Ben Hayman, Mediasurface visionary and
company Founder, to focus his attentions upon the company’s evolving product
lines and business development initiatives, whilst continuing in his role as
leading company and industry spokesperson.
"This is an incredibly exciting time for Mediasurface in terms of company,
product and market growth", said Hayman "Having built Mediasurface from
initial concept to an international company with a £10m run rate of sales
and a fantastic client base, it is totally the right time for me to separate
the operational activity of this business from the vision. The time to focus
on the evolution of the market, technology and business practice is the
shrewdest way of ensuring that this vision is maintained over the long
Over the course of the last two quarters, Mediasurface have secured business
with leading Media, Publishing, Finance and .com companies including Granada
Media, Dresdner Kleinwort Benson, Scottish Amicable and WGSN. The company is
also in the process of completing a strategic third round of investment to
boost its operational and European expansion plans.
The Metcalf / Hayman team represents a considerable force that will drive
the companies strategic positioning and product line evolution to and
through the company’s initial public offering.
- Ends -
Photography is available upon request.
James was appointed to Mediasurface in March 2000, from Oracle Corporation
where he was Vice President of UK sales reporting to the UK CEO. James was
responsible for UK sales in the Utilities, Transport, Distribution, Energy,
Consumer Products, Telco and Media sectors with annual targets of £230m.
During his 5 years at Oracle, James achieved compound annual growth of 34%.
He created the largest Oracle sales region in the 3 years to 1998,
increasing sales from £8m to £80m. In his first year at Oracle he was
targeted to develop the Lloyds TSB account and within 6 months achieved £20m
In addition to an impressive track record at Oracle, James has held roles as
Chairman, Managing Director, UK Sales Director at Tandem Computers and was
ranked in the top three salesman worldwide for 3 years and number 1
worldwide Account Director at ICL. James is 47 and has studies both
Mathematics and Law.
15 year's experience of both software engineering and business analysis has
enabled 38-year-old Ben Hayman to recognise the opportunity presented by the
emergence of the Web and Internet/intranet computing as a platform for
business. Building on this vision, Ben established Mediasurface Limited
(then known as Webdevelopment Ltd) in February 1996.
The belief that Business Managers across all industries are embracing the
opportunity that the Web provides, drives Mediasurface and provides it with
a very clear focus - to creatively apply technology to unite business
processes, new technologies and people issues for business benefit. Ben is
the driving force behind establishing Mediasurface at the vanguard of
Mediasurface Limited is Europe's leading provider of enterprise content
management application software for Web sites, intranets, extranets and
emerging digital networks.
Founded in 1996 with the vision that enterprise content management is a
prerequisite for e-business success, Mediasurface recognised then, as now,
that Web sites are the first of many digital delivery channels. Mediasurface
provide their clients powerful software and services to manage every
interaction between content and people, from origination to destination,
irrespective of language or location.
Robust, scalable and available in a hosted form, the Mediasurface product
suite delivers e-businesses the significant competitive advantage of
unrivalled speed to market. Mediasurface's comprehensive content solutions
are integrated with best-in-class e-commerce, knowledge management, design,
localisation and personalisation software, and delivered through select,
highly trained service partners. Please visit www.mediasurface.com for more
Note to Editors
Mediasurface are currently planning a series of key press, analyst and
executive briefing meetings for early April as the company continues to
unveil new products and partnerships.
More information about this can be obtained from:
020 7939 7100
020 8759 0005
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