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This year’s extended Easter break will mean that travellers will suffer higher prices than normal says independent car rental comparison website

31 March 2011 – This year, Easter and the Royal Wedding will mean that Britons will benefit from four bank holidays in only 11 days, and independent car hire comparison website is suggesting that travellers book in advance so that they can minimise the effects of the rising prices.

The company has reported that many popular Easter locations like Malaga, Alicante, and Geneva have seen steady price rises during the last 12 weeks, as demand rises and Britons plan to take advantage of the additional holiday over an extended break.

Examples include, rising prices for seven days economy car rental at Faro Airport, up by more than 90% with a number of car hire suppliers during the last three weeks, while prices for car hire in Geneva have gone up by 60%.

Gareth Robinson, Managing Director of, says: “People are starting to realise as the Royal Wedding approaches, that by taking just three days off work, it is possible to get an 11 day break from work. This has meant that demand has risen for hire cars in the UK and overseas as employees take advantage of the bank holidays, resulting in price hikes..

“The company advises anyone planning to go away to book car hire straight away to avoid high prices or limited availability of the right car.”

Top 10 Destinations for Easter 2011
1) Malaga
2) Geneva
3) Majorca
4) Faro
5) Naples
6) Pisa
7) Barcelona
8) Murcia
9) Rome
10) Ibiza

Currently, it is possible to find a week’s car hire over the Easter break at Malaga Airport from £17* per day, at Rome from just £21* per day, starting at £21* per day in Majorca, and starting at £20* per day at Edinburgh Airport. is Britain’s leading website for car hire comparison, comparing prices from rental companies including, Auto Europe, Alamo, Budget, Sixt and Holiday Autos. Check out the latest Easter car hire deals by visiting

*Prices based on a one-week rental from 22 April 2011 and are subject to change.

About was launched in February 2003 and grew to become one of the UK's leading online car hire companies by 2006.

In 2007 the company re-launched its site to create the first major online price comparator in the travel industry. Using the latest technology the site now searches up to 50 different car hire websites, providing an impartial comparison of the best prices available in over 10,000 locations.

Websites searched include Alamo, Auto Europe, Budget, Ebookers, Hertz, Holiday Autos, Opodo, Sixt and Thrifty, with the site quickly comparing prices and allowing customers to refine their search by car type.

The site also features over 5,000 pages of travel information in a mini-guide format.

In 2008 was voted Best Car Hire Website in the Travolution Awards, and in 2010 it was Highly Commended in the Best Meta-search/Price Comparison category. To book or for further information visit

Media Contact
Rachel Builder & Jenny White
T: 01625 511966
F: 01625 511967

This press release was distributed by ResponseSource Press Release Wire on behalf of Asap Ventures in the following categories: Travel, for more information visit