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Research released today has revealed that Brits on summer breaks risk losing their loved ones by sacrificing personal hygiene to avoid check-in charges.

By squeezing their summer wardrobes into hand luggage bags, holidaymakers are sending germs into overdrive. With 14% of those surveyed admitting to wearing their pants up to three time before washing them and nearly half the population admitting to covering up stale clothing with perfume or aftershave, we are looking at a scummy summer!

Louise Perry, Boost Stain remover spokesperson comments “As a nation we are washing on lower and lower temperatures, 78% of us choose to wash on 40 degrees or less, which may be great for the environment, but also encourages germs to breed. Washing at 40 degrees or below just isn’t a hot enough temperature to kill all germs and bacteria, which is cause for concern when Brits are wearing their summer clothes more than once.”

But it’s not just germs rearing their ugly heads; Brits in search of some summer loving should also take note, 29% of those questioned admitted to arguing over the laundry with 5% feeling forced to break up with someone if they didn’t wash their clothes often enough…

The good news is that help is at hand with Boost Stain Remover, ensuring your grubby gear gets back into tiptop shape after a sunshine break.

Louise Perry, Boost Stain Remover spokesperson, adds, “In today’s society we are so conscious of overloading our suitcases that it seems people prefer to squirt than rinse! 62% of people we surveyed masked the smell of unwashed clothes with perfume or aftershave.”

Boost is a stain remover with a difference! Designed to work in partnership with your favourite washing detergent, Boost improves the detergent’s strength and transforms it into a powerful cleaner getting rid of those really stubborn stains.

An added incentive to giving Boost Stain Remover a bash is the money back guarantee meaning you get a stain free wash or your money back! Boost Stain Remover has been reformulated to boost the stain remover element whilst still retaining its revolutionary washing enhancing formula, so if you are not happy with it we will refund it!

The powder formula of Boost Stain Remover comes in a 500g pack which offers approximately 16 washes. Complete with a handy screw top measuring cap and an impactful, eye catching packaging design, the newly packaged product will be available to consumers in Waitrose, Robert Dyas and Ocado and has an RRP of £3.99.

Holiday washes may need an extra helping hand, whether it be to shift stains, kill germs or remove odours, Boost Stain Remover containing antibacterial properties can solve all of these issues.

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For further information please contact Sally Hyam or Nikki Gooch
on 0207 632 2400

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