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Dubai/London 21 July 2011 - International consulting firm BroadGroup has announced leading law firm Simmons and Simmons as Silver Sponsor of 3rd Data Centre Strategies Middle East.

The Forum, which takes place at Grosvenor House, Dubai, 15-16 November 2011, brings together DataCentre operators, Cloud service providers, telcos, network infrastructure providers, managed services specialists, systems integrators, enterprise and government IT directors, property and investment firms, law firms, professional intermediaries, consulting firms, regulatory bodies, and supplier organizations to inform and update, provide critical insight and generate top level networking opportunities.

"Simmons & Simmons is delighted to once again be sponsoring this event which, now in its third year, has truly established itself as a key Middle East data centres event,” commented Alexander Shepherd, Partner, Head TMT, Simmons & Simmons Middle East.

Highlights of the 2-day meeting include a data centre Middle East CEO Roundtable, investment and growth strategies, Cloud services evolution, Green efficiency focus session, virtualization, best practice debate and an architecting and designing workshop.

“This is the only forum that truly brings together key regional DataCentre players in the Middle East,” commented Warwick Dunkley, vice president of BroadGroup. “It will provide executives managing DataCentre businesses and operations, enterprise managers and companies engaged in the sector, a unique opportunity to gain insight into current investment strategies and technological developments, in a networking rich forum. This year will include special focus on investment strategies in this fast growing sector.”

Nominations for the annual Data Centre Middle East Awards are also now open. These prestigious international awards offer companies engaged in the DataCentre sector with industry wide recognition, and outstanding marketing differentiation. Closing date for award entries is 30 September 2011 – an online entry form is available at the event website.

The Awards categories are as follows: Best Data Centre Middle East Award 2011: Best New Data Centre Award 2011; Best Colocation Facility Award 2011; Best Cloud Services Award 2011; Best Managed Services Award 2011; Middle East Green Award for Sustainability 2011; Middle East Award for Energy Efficiency in Data Centres; CTO of the Year Award 2011; CEO of the Year Award 2011; BroadGroup Consulting Award for Business Innovation; Data Centre Solution of the Year Award. An independent panel of Judges will review the nominations and select winners.

With an academy of international speakers, experts and delegates from enterprise user companies, operators and owners, technical specialists, investors, vendors and consultancies, Data Centre Strategies will ask vital questions about the latest issues and developments in the sector that impact the business, operation and planning for data centre businesses.

About BroadGroup
BroadGroup was founded to provide senior managers with a different perspective of new and emerging business niches in the IT and Telecoms sector, create new communities of interest, and inspire them with fresh insight through a value chain including special reports, conferences and bespoke consulting. Today, the company covers a portfolio of markets including datacentres, dark fibre, IT infrastructure, wholesale and TMT finance.

About Simmons and Simmons
Simmons and Simmons is a worldclass international law firm focused on four important sectors. From offices in major business and financial centres throughout Europe, the Middle East and Asia, we view the world through the lens of four significant industries: energy and infrastructure, financial institutions, life sciences and technology, media and telecommunications (TMT).


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