STRIPE STYLE: Bands of Colour from British Wool Thursday 28 July 2011 PDF Print Soft but strong, the beauty of British Wool in carpets is its resilience underfoot - the look may be delicate but the carpet will stand the test of time Stripe up Your Life with the latest carpets from British Wool! A trend that is here to stay, whether you want a cosy look or a statement stripe you can have it both ways with British Wool Cosy Stripes A striped carpet underfoot can bring understated style to any home. Stripes will be adding interest to cosy living rooms this Autumn/Winter as muted tonal schemes create optical illusions making rooms appear larger, lighter and brighter. The undyed yarns of the Silverstripe carpet from Wools of Cumbria Carpets (WOCC) seamlessly elongate a room, adding depth. The grey tones are completely natural, not coloured in any way but sheared as seen, straight from coats of sheep residing in Cumbria. Instantly warm underfoot, carpets using British Wool provide a welcoming texture and a sense of luxury, perfect for the sitting room, and by buying British you are not only supporting some of the best craftsmen on home soil, but also helping Cumbrian upland farmers to keep their flocks. For every square metre of carpet sold from the 'Designer Graphite Stripe' Range, WOCC will donate money to the Sheep Breeders' Association. Soft but strong, the beauty of British Wool in carpets is its resilience underfoot - the look may be delicate but the carpet will stand the test of time. Statement Stripes For a completely different striped look, a runner is the perfect way to bring colour and pattern to your floor, giving you the best of both worlds – instant texture on a hardwearing surface. The beauty of these woven stair runners is not just in their attention-grabbing striped edging, but also their humble beginnings. Made at the oldest working Woollen Mill in Pembrokeshire, these carpet runners are handcrafted by the Solva family business using 19th century looms. The care and attention bestowed during the manufacture of this flooring is enormous, each runner is a pure labour of love created solely by Tom Solva in the Mill. Irfan Khan Promotions manager at British Wool says: “With an abundance of talent in Britain, there remains a vast array of carpets that are still handcrafted purely from British Wool. By buying British you are making a purchase you won’t regret. A carpet made with tried and tested traditional family methods using home grown wool is in itself a celebration of British craftsmanship.” -ends- Press enquiries: Irfan Khan firstname.lastname@example.org 01274 688666 www.aboutwool.com To download hi res images simply log onto: www.aboutwool.com/press-area Username: britishwool Password: sheep About British Wool: British Wool is grown on sheep that graze freely on the fields and fells of the United Kingdom. During its growing period, the wool gains a unique resilience to the inclement weather in the UK, providing much needed protection to the sheep. When shorn in late spring/early summer, the wool retains this remarkable weatherproofed strength and other wool specific qualities too, all of which have benefited both people and products for many generations. Captions Cosy Stripes - Sitting Room Naturally undyed colours Silverstripe is one of 3 shades in the 'Designer Graphite Stripe' range, offering combinations of co-ordinating natural shades from the 'Graphite Plain' range, allowing styling opportunities to mix and match within your scheme. Available in 4 metre width in stock and 5 metre to order. (Silverstripe can be tiled to order) from around £27 per square metre. Wools of Cumbria Carpets. www.wocc.co.uk Statement Stripe Red Runner: Solva Woollen Mill, ‘Caldey’ from the Island Collection of runners in 100% British Wool. Available in a width of approx 69cm (27 inches). From £45 per metre. www.solvawoollenmill.co.uk Beige Runner: Solva Woollen Mill, ‘Grassholm Red’ from the Island Collection of runners in 100% British Wool. Available in a width of approx 69cm (27 inches). From £45 per metre. www.solvawoollenmill.co.uk This press release was distributed by ResponseSource Press Release Wire on behalf of British Wool in the following categories: Home & Garden, for more information visit https://pressreleasewire.responsesource.com/about.