Richmond Events Uses Cloud Services To Crunch Customer Data Thursday 28 July 2011 PDF Print We require the flexibility to run our business how we want to, yet have the support we need Star helps Richmond Events right-size for the future London, July 28th – Star, a provider of on-demand computing and communication services to UK businesses, announced today it has been selected as the hosting partner for UK business events pioneer, Richmond Events. The decision to select Star, replacing incumbent supplier Computacenter, was made based on service level requirements and cost-savings. Over the last 20 years, Richmond Events has revolutionised the events industry with an automated service which allows delegates to personalise their agenda from bespoke websites. These complex attendee requirements are met using advanced modelling on a specially designed programme called ‘The Crunch’ to create tailored itineraries. An eight year veteran of hosted computing, IT director, Liam Quinn’s objective has been to steadily move his four person internal team away from day-to-day maintenance towards more strategic roles. Having previously coped with a 50% reduction in staff in 2001 with delegate numbers dropping due to the stock market crash of 2000, followed by September 11th, he particularly prizes the option to scale his systems up, as well as down - as Star’s service model was designed to allow. Working with Star formed part of a strategic IT review requiring a hosting partnership with both appropriate service levels and the deep technical expertise required to maintain 75 staff, with IT services delivered via the cloud. Today Richmond Events delivers IT services to the business at a significantly lower cost using Star’s hosted and virtual servers. Quinn noted: “We require the flexibility to run our business how we want to, yet have the support we need. Our customer teams are in constant communication to clients and potential clients all day and we must make sure they have access to the tools they need to facilitate the sales which are the lifeblood of our operations and must happen very smoothly.” The role of the internal IT team is now significantly changed, focusing less on managing infrastructure and more on guaranteeing a quality end user experience. This means employees get a much richer service and Quinn can focus his resources on the core business; maintaining the company’s differentiation in the events markets it operates in. Ricky Hudson, CEO of Star commented; “Richmond Events’ experience lays out a path which will be followed by many UK companies, who are just embarking on their cloud journey. Whether scaling up or down, IT teams need to keep an eye on the cost but also the quality of the service and agility their business requires. Customers want to be able to talk to one person who is knowledgeable about their business and able to take responsibility for any actions. Star has developed into an organisation that is set up to do just that. We look forward to helping Richmond Events make the right decisions at the right time, to help them meet their future challenges.” [ENDS] About Star Star provides on-demand computing and communication services to UK businesses. Utilising an advanced cloud computing platform, the company has redefined how business people use and pay for the technology that supports them. Star’s On-demand Business Services™ are easy to use and pay for and are available any time and from anywhere, removing unnecessary costs for hardware, software and ongoing maintenance. Since 1995, when Star was founded, the company has been an Internet technology innovator and pioneered the system for cloud based spam and virus scanning for business email that became MessageLabs. In the last 14 years Star has established itself as a leading IT and communications service provider of the highest pedigree looking after 3,500 UK business customers and their 500,000 users. Star has UK based data centres that sit within a network and communications capability that forms the basis of the Star Platform, from which a wide range of computing and communication services are delivered to customers. Star has over 230 employees working from offices throughout the UK, providing the highest levels of customer service and support. Star’s technology roadmap will deliver on-demand, cloud computing services to UK businesses who want immediate access to the latest enterprise technologies. About Richmond Events Richmond Events was founded 20 years ago to provide a better way for buyers to meet sellers. We pioneered the half hour, face to face meetings' format coupled with high quality conference programmes and networking opportunities. Our forums take place on cruise ships and at exclusive locations which allow attendees to focus on key business issues in a relaxed and distraction-free environment. Our computerised appointment system allows attendees to choose exactly who they want to meet and which conference sessions they wish to attend. Further information about the RichMatch system can be found here. We offer extremely high levels of customer service, resulting in attendees returning year after year, secure in the knowledge that their organisations will benefit hugely from this unique style of strategic business forum. Star Press contacts Paul Maher/Emma Naylor Positive Marketing Mobile +44 (0) 7900 600013 Direct +44 (0) 20 8237 1104 / 0208 237 1107 firstname.lastname@example.org This press release was distributed by ResponseSource Press Release Wire on behalf of Positive Marketing in the following categories: Business & Finance, Computing & Telecoms, for more information visit https://pressreleasewire.responsesource.com/about.