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After 40 years of delivering outstanding customer service and quality furniture from their base in south-east England, independent company TK Furniture are expanding their retail horizons and entering the world of ecommerce – with a little help from innovative social shopping platform Gloople.

Set up by husband and wife team Tom and Kathy Shattock in 1972 and now run by their eldest son Sam, the Bedfordshire-based family firm are proud to announce TK Furniture’s new online store, www.Address72.com

Showcasing an extensive range of both fully assembled and flat-packed goods in high quality materials, Address72 brings the TK Furniture philosophy of outstanding customer service to shoppers nationwide, shipping quality bedroom furniture, upholstery, beds and mattresses, dining furniture, curtains and blinds at the click of a mouse.

And by partnering with the industry-lauded Gloople, the easy-to-use and completely customisable ecommerce platform that gives small businesses big brand impact, Address72 is set to soar.
Through Gloople’s integrated social plug-ins, Address72 effortlessly connects with new and existing customers alike through their social media networks, and can offer exclusive discounts and promotions. It also helps it connect with their customers’ friends, family and networks – driving more traffic to the Address72 store.

‘You don’t survive and thrive as a business for four decades without learning a few lessons,’ says Paul Johnson, a family friend and ‘adopted Shattock’ who runs Address72. ‘After the last recession in the 80s, we moved away from leasing premises and invested in larger retail outlets. We now operate from a huge 6000 sq ft store and warehouse in Leighton Buzzard.

‘Now, in 2011, it’s clear our next big lesson is the power of online commerce and social media. And Gloople is essential to our ambitions in this area. There’s just nothing else like it, and it’s so easy – the technical support is second to none.’

The launch of Address72 supported by Gloople’s resources has given the Shattocks the confidence and the means to diversify into new areas, offering a range of interior accessories like clocks and wall art to enable customers to build their perfect home. Sam Shattock says, ‘We’re competing in a tough climate with big players – but we really feel the sky’s the limit right now.’

Address72 joins other much-loved SMEs who are enjoying the benefits of Gloople, such as www.krickets.co.uk, www.cheekybeach.com and www.meganbrown.co.uk. With three tiered packages and a wide range of fully integrated tools, including group-buy apps, wholesale, portable storefronts and mobile platforms, Gloople allows retailers to create their own customised package of add-on features to suit their business and their customers. You can even choose to pay for your package monthly to spread the cost!

Gloople offers a free 7-day trial – no obligation, no credit card details required. Visit www.gloople.co.uk or contact us on 020 3384 6315 or info@gloople.co.uk for more info, and start transforming your business with social commerce today.

This press release was distributed by ResponseSource Press Release Wire on behalf of Gloople in the following categories: Consumer Technology, Media & Marketing, Retail & Fashion, for more information visit https://pressreleasewire.responsesource.com/about.