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BCS has experienced fantastic growth over the last year and we want to make sure that we capitalise on this by getting our name out there and striking while the iron’s hot!

Reading, UK, 10th October 2011 - C8 Consulting Ltd, the premier PR and marketing agency for the Thames Valley, announced today that it has been appointed by Business Continuity Services (BCS), global provider of Software Asset Management (SAM) solutions and services, to raise its profile in the UK market. Over the next six months C8 will run a PR and marketing programme to help evolve the company’s position and go-to-market messages with an emphasis on generating press and analyst interest. The focus will be on raising awareness for BCS’ Global Universal Software Library Subscription Service (USL), one of the fastest growing SAM options around, along with other extensive SAM Consultancy Services.

BCS provides independent and accurate information on the correct use of commercially licensable software, normalising audit data and helping customers to achieve compliance. As well as delivering best practice guidance and mitigating risk, BCS helps its customers save millions of pounds in unnecessary software license fees; a result which is directly attributable to the business intelligence within the Universal Software Library.

BCS’s Consultancy Service advises clients on how to implement and develop a Software Asset Management (SAM) programme from scratch, assisting customers who may have a lack of resource or in-house skills to execute their SAM plans. The recently developed Global Universal Subscription (USL) Library Service helps customers make sense of their audit data quickly by removing the technical and administrative headache around managing their software assets.

Andy Fisher, New Business Development Director comments: “BCS has experienced fantastic growth over the last year and we want to make sure that we capitalise on this by getting our name out there and striking while the iron’s hot! Given C8’s expertise in this field and the fact that we have had a great working relationship with them in the past, C8 was the obvious choice for us.”

Paula Elliott, Managing Director of C8 Consulting Ltd, comments: “I am delighted to be working with Andy and the team again. This is an area that we know well as we have a lot of expertise in the SAM space. And, with innovative solutions like its Global Universal Subscription Library Service and its extensive SAM consultancy services, we will have a lot to talk about.”

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About C8 Consulting Ltd
C8 Consulting Ltd is the premier marketing agency serving Reading and the Thames Valley, as well as more widely across the UK and the globe. C8 offers a range of services from high profile event planning and management to public relations to specialist copy writing and marketing design projects. C8 is the Thames Valley PR and marketing company for the Thames Valley Byte Night 2011, the IT industry’s annual sleep out in support of Action for Children. Additionally C8 is the Premier Sponsor of Reading Rugby Club providing PR and marketing support to raise the profile of the club in the area and is the inspiration behind the hugely admired and successful Twenties Club. This strategic invitation-only symposium for Board-level executives from the Thames Valley’s thriving business community is growing and evolving with new members and guests attending the quarterly meetings all the time.

For further information please visit:

About BCS
BCS is a market leader in Software Asset Management (SAM) and Licence Compliance with over 17 years experience, and is the Exclusive Global Distributor of Software Organiser. Software Organiser is a market leading software management tool that provides everything a customer needs to effectively control costly software assets. BCS solutions have helped customers save millions of pounds in unnecessary software licence fees and hardware maintenance costs. For further information please visit: http:/

Media Contact:
Fiona Kenny
C8 Consulting Ltd
+44 118 900 1134

This press release was distributed by ResponseSource Press Release Wire on behalf of C8 Consulting in the following categories: Business & Finance, Computing & Telecoms, for more information visit