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not just tell the story you already have, use data visualisations to uncover what the story actually is

New Video Series with RedMonk’s James Governor Lifts the Lid off Traditional Approaches to Business Intelligence and Takes a Fresh look at Data Visualisation

London, UK – October 13th , 2011 – Actuate Corporation (NASDAQ: BIRT), The people behind BIRT® and the leading open source Business Intelligence (BI) vendor, today announced the launch of the first in a new series of videos filmed in partnership with James Governor, co-founder and industry analyst at RedMonk.
The video series aims to demystify Business Intelligence and its relevance to organisations and their development communities today, by taking a new look at emerging topics such as Embeddable Open Source, The Economics of Open Source, Converging Trends, and this first video: Data Visualisation for Discovery, in which James encourages the viewer to ‘not just tell the story you already have, use data visualisations to uncover what the story actually is’.

James is co-founder of RedMonk, the open source analyst firm, which specialises in developer advocacy and analytics. Based in Shoreditch, London, he advises enterprises, start-ups and major companies such as IBM and Microsoft on developer-led innovation, community and technology strategy. He is also proud to have open source non-profit organisations such as the Apache Software Foundation and the Eclipse Foundation as clients. James is co-author of the O’Reilly publication Web 2.0 Design Patterns: what architects and entrepreneurs need to know.

RedMonk makes extensive use of both open source and social media tools in its business operations – James, aka @monkchips has more than 11,500 Twitter followers. Chairman of SAP’s external panel for stakeholder assurance in Sustainability Strategy and Reporting for 2009 he led the creation of the GreenMonk sustainability subsidiary.

“Visualisation has always been a big part of the game in traditional reporting but it can go so much further. Instead of being simply something we use for static reporting, telling a story we already know – we can use it to find out what the story is,” adds James.

James’ BI Insights will be released over the coming weeks in the online BIRT community, BIRT Exchange, and are free to view. Visit to watch Data Visualisations, the first in the series today.

“Being nimble and agile is paramount, something smaller companies have traditionally been better at because they collect less data and are able to acquire new tools relatively easily,” says Nobby Akiha, SVP Marketing at Actuate. “ Being nimble and agile is paramount, and today’s large organisations have more work to do than ever if they want to use their vast data stores to maintain their ability to compete.. This series of videos coupled with other Actuate resources help organisations to innovate and transform by bringing them up to speed on how they can and should be embracing BI and Open Source to drive their businesses forward.”

Other Resources:

• A recent complementary article published in Accountancy Age, Add Agility to your Business Intelligence cites three driving forces that are propelling 'agile BI' up the agenda, above and beyond the pure need for quick-and-easy data access; the user experience, on the fly decision making and technology drivers.

• Aberdeen Group - Agile BI White Paper
Fifty seven percent of business intelligence projects are delivered late and many companies still struggle to deliver the right information to the right business managers at the right time. Read this paper by Aberdeen Group to learn how organizsations can make their BI implementations more agile so that managers can easily find the information they require as business needs change.

Actuate – The people behind BIRT

Actuate founded and co-leads the Eclipse BIRT open source project. ActuateOne™ is a unified suite of products for rapidly developing and deploying BIRT-based custom Business Intelligence applications and information applications. Applications built with ActuateOne provide one user experience regardless of task or skill level; are supported by one server for any deployment including cloud and are built with one BIRT design that can access and integrate any data source - including high volume print streams. ActuateOne adds rich data visualisations, including interactivity, dashboards, analytics, and deployment options to web and mobile BIRT applications, helping organisations drive revenue through higher customer satisfaction and improved operational performance.

Actuate has over 4,800 customers globally in a diverse range of business areas including financial services and the public sector. Founded in 1993, Actuate is headquartered in San Mateo, California, with offices worldwide. Actuate is listed on NASDAQ under the symbol BIRT. For more information, visit the company's web site at or visit the BIRT community at

PR Contact:

Carina Birt, Sarum PR
PR for Actuate UK
+44 1722 411150

This press release was distributed by ResponseSource Press Release Wire on behalf of Sarum PR in the following categories: Business & Finance, Computing & Telecoms, for more information visit