CDNETWORKS ACCELERATES CHINA AND JAPAN MARKET PENETRATION FOR JIMDO Wednesday 19 October 2011 PDF Print Global website builder utilizes CDNetworks web acceleration solutions to provide Asian customers with optimal web speed and ultimate application performance London, England, and San Jose, California – October 19, 2011 – CDNetworks, the only multinational content delivery network with local expertise and infrastructure on six continents, including China, today announce their ongoing support for leading website builder Jimdo as it tackles the complexities of providing seamless service to customers in Asia. Jimdo, the easy-to-use website builder, places the power of website creation into everyone’s hands. Individuals and corporations alike recognise its value as a quick, effective method for getting their voices heard above the din of today’s Web. Since its inception 4 years ago, Jimdo has expanded rapidly and today underpins 4 million websites with demand growing daily. Jimdo credits a substantial amount of its success to its international presence. Whereas most website creation companies focus on North America and Western Europe while competing for international business, Jimdo maintains its headquarters in Germany and a physical presence around the world. It even offers support in 11 languages. One of Jimdo’s key and burgeoning markets is China, where the demand for its websites became so great that Jimdo decided, in July 2007, to launch a Chinese language version. The beta testing of the Chinese language version proved enormously successful, with 500 test versions snapped up within three and a half hours. With substantial growth in both China and Japan, Jimdo recognised the need for a global content delivery provider with local support in its key markets. This would reduce the latency that normally occurs between Asia and Jimdo’s hosting facilities in the US and Europe. Moreover, a globally local CDN provider could help to manage the complex logistical challenges presented by the vastly different markets of China and Japan. While many content delivery customers seek to manage large, predictable traffic spikes, Jimdo sought CDN services to manage its rapidly expanding traffic volume on an ongoing basis. Jimdo chose CDNetworks for its global capabilities and local presence within mainland China and Japan. Jimdo has also added CDNetworks’ China Acceleration solution to the existing CDN services that speed Jimdo sites around the world. Jimdo utilizes CDNetworks to accelerate its own website content as well as those of its customers. Choosing CDNetworks has resulted in reduced latency, and less demand on the Jimdo infrastructure. “Ultimately, we’ll be able to cut out multiple global datacentres in favour of a single central infrastructure, reducing resources, costs and bringing tighter control,” says Christian Springub, Co-founder of Jimdo. "By partnering with CDNetworks for global acceleration services, Jimdo can easily scale on demand to meet their growing Web performance requirements while maintaining the same high level of service and avoiding costly infrastructure build outs,” said Jeff Kim, COO at CDNetworks. “As the only Global CDN with in country presence in China, CDNetworks is helping to empower leading cloud-based service providers, such as Jimdo, to expand their mission critical websites’ and applications’ reach into growing and emerging markets around the world.” Beyond the infrastructure savings, Jimdo also recognizes the significant impact of CDNetworks’ globally local capabilities. Continues Christian Springub, “Customers do not react positively to increased speed and improved latency – this is simply what they expect. They do, however, react negatively when their site has issues with speed. We work hard to appear as a swan – paddling hard underneath the surface to achieve perfection above. The need to consistently provide ‘situation normal’ anywhere in the world makes CDNetworks key to our success.” About CDNetworks CDNetworks enables mission critical e-business in the world’s most challenging markets. CDNetworks’ unique position as the only multinational CDN with expertise and infrastructure in China, and other emerging markets, makes us a trusted technology and business advisor to more than 1,200 companies across the highly-competitive industries of software, travel, eCommerce, high tech, manufacturing, media, and gaming. Reliably delivering over-the-top performance anywhere in the world, CDNetworks helps businesses get closer to their end users without the limitations of hardware and private networks. Founded in 2000, CDNetworks has offices in the U.S., Korea, China, Japan, the UK, and France. For more information, please visit: http://www.cdnetworks.com. 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