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7th June 2012

Mobile app for Android and iPhone gives savings on Bacardi products at 22,000 stores

Shop Scan Save®, the new app that saves money on your shopping, has partnered with Bacardi Brown-Forman Brands to bring exclusive savings on their range in one easy scan of a phone. With the free app on your smartphone, Shop Scan Save users can save money on hundreds of branded products including BACARDI Superior rum, Jack Daniel’s, Bombay Sapphire, Breezer and Southern Comfort.

Shop Scan Save is the first smartphone-based savings scheme providing users with unique offers in more than 22,000 convenience stores across the length and breadth of Britain. Once the free app is downloaded to a smartphone, users aged over 18 can get personalised money-off promotions including Bacardi’s famous drinks.

Matthew Critchlow, Director of Sale (Convenience) at Bacardi, said: “Shop Scan Save is a simple and convenient way to reward customers and support the convenience sector in driving their spirits sales. Shop Scan Save is a new way for shoppers to interact with our brands and give us feedback on what they like”

Claes Kockum, Commercial Director of Mobilize Systems, the company that created Shop Scan Save said: “Shop Scan Save means you have access to a range of great money saving offers on your mobile including top quality branded products, such as BACARDI rum. Consumers have access to the best money saving deals to hand, wherever they are.”

The app includes a store finder, which shows the location of the nearest Pay Point supporting stores which include Spar, Co-op, Costcutter, Londis, Nisa and thousands of independent retailers.

The Shop Scan Save app is free to download now from Google Play and the Apple App Store.
Follow us on Twitter: @ShopScanSave
Find Shop Scan Save on Facebook
For more information about Shop Scan Save® visit

About Bacardi Limited
Bacardi Limited, the largest privately-held spirits company in the world, produces and markets internationally-recognized spirits and wines. Its brand portfolio comprises more than 200 brands and labels, including BACARDI® rum, the world’s best-selling and most-awarded rum; GREY GOOSE® vodka, the world’s leading super-premium vodka; DEWAR’S® Blended Scotch whisky, the top-selling blended Scotch whisky in the U.S.; BOMBAY SAPPHIRE® gin, the top-valued and fastest-growing premium gin in the world; MARTINI® vermouth and sparkling wines, the world’s leading vermouth; CAZADORES® 100% blue agave tequila, the number-one premium tequila in Mexico and a top-selling premium tequila in the United States; ERISTOFF® vodka, one of the fastest-growing vodka brands in the world; and other leading and emerging brands.

Founded on February 4, 1862, and family-owned for the past seven generations, Bacardi now employs nearly 6,000 people, manufactures its brands at 27 facilities in 16 markets on four continents, and sells in more than 150 countries. Bacardi Limited refers to the Bacardi group of companies, including Bacardi International Limited.

About Mobilize Systems
Mobilize Systems (Mobilize) is a marketing innovation partner helping retail clients to make stronger connections with a mobile audience, driving growth in loyalty, marketing effectiveness, revenue and profitability. Incorporated in 2002, Mobilize created with Sainsbury's the first mobile savings club – Shop Scan Save® - now available via PayPoint terminals in more than 22,500 UK & Ireland outlets. Mobilize works with leading international FMCG’s and with leading retailers such as Go Outdoors. Any retailer can set up Mobilize's patented platform to work as a free standing mobile CRM engine or alongside an existing loyalty scheme.

Media Contacts

For Shop Scan Save:
Nick Renshaw
XL Communications,
Tel: +44 (0) 7866 567 179

This press release was distributed by ResponseSource Press Release Wire on behalf of XL Communications in the following categories: Consumer Technology, Food & Drink, Personal Finance, for more information visit