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With AlertFox EUM, companies can understand and report on the health, availability, security and performance of all of their web applications

Externally-facing Websites, Business-critical Applications Inside the Firewall and Within Corporate Data Centres Can All Be Monitored From a Single Dashboard

LEXINGTON, Mass. ─ July 25, 2012 ─ Ipswitch, Inc.’s Network Management Division, developer of the WhatsUp Gold suite of innovative IT management solutions, today announced the launch of AlertFox End User Monitor (EUM). The enhanced solution can monitor externally-facing websites, business-critical applications inside the firewall and those within corporate data centres or in the cloud. This release marks the first extension to the AlertFox family of products to be developed by Ipswitch Network Management Division since its acquisition of iOpus Software in April.

AlertFox EUM provides synthetic web transaction monitoring capabilities from an end user perspective. With AlertFox EUM, companies can understand and report on the health, availability, security and performance of all of their web applications from a single dashboard. In addition to polling from the several different international locations available in the standard version of AlertFox, AlertFox EUM introduces custom monitoring locations from inside the firewall on a VM through the EUM Poller application.

AlertFox EUM ensures that employees can continue to work with mission-critical applications like SalesForce and Oracle CRM; and customers can continue to enjoy the use of features such as shopping carts and customer chat capabilities whilst doing business on-line.

Additional benefits of AlertFox EUM include:

• The ability to see exactly what your users see through an AlertFox image capture of the error
• Immediate discovery of performance problems before they can affect users
• Companies can quickly zero-in on the root case of a problem to the most granular level
• Monitoring of complex web 2.0 Rich Internet Applications with Silverlight, Java Script, Flash and AJAX technologies
• Uses true Internet browsers (IE, Firefox and Google Chrome)
• Increased efficiencies by routing alerts to the right team
• Insights and reports on the ongoing performance of both internal and external web applications

“The development of AlertFox EUM is the result of extensive discussions with the active user community who desired a solution for monitoring web application performance from inside the firewall,” said Ronnie Ray, VP of Marketing and Product Management, Ipswitch Network Management Division. “AlertFox EUM allows the user to set thresholds, see waterfall diagrams and access detailed reports into a variety of performance issues whether that be slowdowns, missing objects, malware, failed logins or timeouts – whichever side of the firewall they reside.”

“Businesses of all sizes rely on the optimum performance of their websites and associated cloud-based applications. Either being inaccessible for even a few minutes could have a major impact on customer experience and the bottom line,” says Dave Thornton, director of L8 Solutions. “With AlertFox EUM we are able to offer an ‘insurance policy’ to our customers to ensure that downtime is kept to a minimum.”

Price and availability:

AlertFox EUM is available now as an annual subscription service starting at £879.12.

About the Network Management Division of Ipswitch, Inc.

The Network Management Division of Ipswitch, Inc. is the developer of the WhatsUp Gold suite of innovative IT management software. WhatsUp Gold is deployed on over 150,000 networks worldwide and delivers comprehensive network, system, application and event log monitoring and management solutions for small and medium businesses and enterprises. The award winning solution supports a wide range of IT management tasks including automated discovery, mapping, real-time monitoring, alerting, troubleshooting and reporting.
Founded in 1991, Ipswitch, Inc. is headquartered in Lexington, Massachusetts, and has offices in Atlanta and Augusta, Georgia, Madison, Wisconsin, Livonia, Michigan, as well as its European headquarters in Amsterdam, The Netherlands and Asia Pacific headquarters in Tokyo, Japan. Ipswitch sells its products through distributors, resellers and OEMs worldwide.
To learn more about WhatsUp Gold, please visit:



Martin Brindley
Davies Murphy Group
+44 1256 807361

Tamara Hart
Ipswitch Inc.
+1 781 676 5760

This press release was distributed by ResponseSource Press Release Wire on behalf of Ipswitch in the following categories: Business & Finance, Computing & Telecoms, for more information visit