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The alliances will create new market opportunities for Actuate and enhance its presence in India

TechTreeIT and Aaum Analytics Deep Expertise Enable Actuate to Deliver More Holistic Solutions to Customers in Asia

London, UK - September 11th , Actuate Corporation (NASDAQ: BIRT), The BIRT Company™ – delivering more insights to more people than all BI companies combined, today announced two reseller alliances in India; TechTreeIT Systems Pvt Ltd, an enterprise solutions provider, and Aaum Analytics, a leading provider of advanced analytics solutions to corporations, government entities and NGOs.

The alliances will create new market opportunities for Actuate and enhance its presence in India where the demand for business intelligence is increasing rapidly. “We are thrilled to be working with TechTreeIT Systems and Aaum Analytics. These key relationships will strengthen our presence in India and allow us to work closely with Aaum and TechTree to deliver more holistic solutions to benefit our customers in Asia,” said James Conway, Regional Director, APAC, Actuate.


TechTreeIT’s partnership with Actuate will expand and strengthen TechTreeIT business offerings to customers in the market. Actuate will leverage TechTreeIT’s existing expertise in eCommerce portals and mobile applications development to deliver more comprehensive solutions to businesses.

“We are very excited to be joining the Actuate ecosystem. Our alliance with Actuate is a natural extension of TechTreeIT’s strategic vision to allow us to assist our customers in accelerating their decision-making process through business intelligence. Actuate’s next-generation technology enables us to create an end-to-end solution for our customers and strengthens our core product capabilities. This relationship allows us to capitalise on the opportunities we are already seeing in mobility and on the Internet for the provision of services and OEM applications” said Lt. Col Sanjay Ahuja, COO, TechTreeIT Systems Pvt Ltd.

With a strong focus on niche IT solutions, TechTreeIT offers enterprise applications, mobile apps, advanced data visualisation and analytics, cloud services, gaming and viral e-marketing across various industries. It has been working with a number of customers on advanced analytics on BIRT open source including Indian Railways, Thomas Cook and Promart Retail in India and Aeon Credit Services in Malaysia.

Aaum Analytics

Aaum Analytics offers a range of analytics solutions to help companies better understand their customers, predict risks involved in financial decision-making and portfolio management. Some of the customer and risk analytics solutions offered include customer segmentation, customer acquisition, customer retention, risk analysis, credit risk management and underwriting, credit scoring and collection analysis. The alliance with Actuate will position Aaum as an end-to-end BI solutions provider in India and internationally. Besides selling Actuate’s BIRT-based products to existing analytics clients, the partnership will allow Aaum to enhance their statistical analytics solutions with Actuate’s world-class business intelligence and information application development platform.

Currently, Aaum is developing BIRT-based solutions for a leading Government utilities company and has also built a BI solution for the Government of India for a rural development initiative. Aaum will leverage its relationship with Actuate to target potential customers it already has within various industries including finance, retail, government, social media and entertainment.

“Aaum Analytics has reviewed as number of data visualisation tools in the market that we can integrate with our analytical solutions. BIRT completely met our requirements and its support for Eclipse IDE makes visualisation easier and improves the efficiency for meeting customer requirements. With Actuate we can further develop our data visualisation with enhancements for HTML5 and Flash formats. Our dashboard interfaces look impressive and business users are delighted to see their favourite KPI’s being churned out meticulously through ActuateOne Actuate satisfied our search for the perfect data visualisation technology,” said Rajesh Kumar, Managing Director, Aaum Analytics.

Actuate – The BIRT Company™

Actuate founded and co-leads the BIRT open source project, which is used by over 1.5 million developers around the globe and serves as the foundation of the ActuateOne® platform. Applications built on ActuateOne deliver more business and consumer insights to more people than all BI companies combined - ensuring organisations are ready for the exponential growth of Big Data and the proliferation of touch devices.

The ActuateOne platform empowers developers to rapidly develop custom, BIRT-based business analytics and customer communications applications. ActuateOne applications built with one BIRT design can access and integrate any data, including unstructured sources. They provide one user experience regardless of skill level and are supported by one platform for any cloud, hybrid, on-premise, web or touch device deployment.

Headquartered in Silicon Valley, Actuate has over 5,000 customers globally in a diverse range of business areas including financial services, technology and the public sector. Actuate is listed on NASDAQ under the symbol BIRT. For more information, visit or engage with the BIRT community at

About TechTreeIT

TechTreeIT is a boutique of niche solutions provider and specialises in building high performance business solutions for SME’s and enterprises. Below is our solutions range:

• Enterprise applications
• Mobile Apps
• Advanced Reporting and Analytics
• Cloud Services – Enterprise Social Networking
• Gaming and viral e-marketing
Our focus is on the following industry verticals: Banking, Travel, Manufacturing, Media, Insurance, Technology, Education and Gaming.
TechTreeIT Systems enables the enterprises across industry verticals to capitalise and derive intelligence on the data captured. The data could be captured through various channels i.e. web portals, mobility and social media channels.

About Aaum Analytics

Aaum Analytics enables companies to leverage intelligence from the data by building appropriate analytical models through which clients can measure, predict and grow their business. Aaum’s capability in advanced analytics stems from expertise with data sources, statistical tools, ability for model development and business understanding.

PR Contact:

Carina Birt, Sarum PR
PR for Actuate UK
+44 1722 411150

This press release was distributed by ResponseSource Press Release Wire on behalf of Sarum PR in the following categories: Business & Finance, Computing & Telecoms, for more information visit