Widget UK Ltd, the specialist distributor of consumer electronics, today announces the acquisition of a majority stake in Netherlands distributor NOW Mobile BV for an undisclosed fee.
NOW Mobile activities be managed initially by Bart Hoorntje, a Dutch national, in addition to his current UK responsibilities.
The acquisition will give Widget a platform to service the Benelux markets with its current portfolio of products, including Orbitsound, Fitbit and Sphero.
Widget Chairman Mark Needham commented “It is important for us to broaden our sales channels, both in the UK and overseas, and the acquisition of Now Mobile BV is a key step for us. Bart has been with us for a long time, and he is the perfect person to get our new subsidiary off the ground.”
NOW Mobile BV has been a significant player in the Netherlands for several years, building up its business distributing Palm hand-held computers and Flip video cameras.
NOW Mobile BV is based in Eindhoven, Netherlands. Its website at www.now-mobile.nl has been updated to describe its services.
About Widget UK
Widget UK Ltd distributes a tightly focussed range of products from manufacturers such as TomTom, Cisco, Orbitsound, Fitbit and IK Multimedia. Widget UK Ltd sells only to trade, and not directly to the public. Its customers are includes retailers such as Dixons Retail Group, Tesco, Maplin, Amazon.co.uk, Dabs.com, Play.com, QVC, Ideal Shopping Direct, Computacenter and SCC.
Press contact for further information: Mark.Needham@widget.co.uk
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