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“We’re delighted to add Key Retirement Solutions to our growing portfolio of exclusive Ffrees Partners.

Ffrees Family Finance, the ‘save as you spend’ company, has today announced Key Retirement Solutions as its latest Exclusive Partner, as it expands its portfolio of Financial Services partnerships.

Ffrees is an innovative free scheme in which participating retailers and service providers automatically return a percentage of the money families spend to a savings fund in the form of Ffrees credits, where each credit earned equates to £1.

The new partnership with Key Retirement Solutions, a financial retirement services provider and the UK’s leading independent equity release specialist, will offer Ffrees’ Members 33% Ffrees credits on completion of an equity release plan.

The offer is also open to Will writing and support, essential Trusts, Powers of Attorney facilitation (at 20% Ffrees credits) and Annuities at 25% Ffrees credits.
Formed in September 2012, Ffrees Family Finance is rapidly expanding its family membership and partner network, offering even more ‘save as you spend’ potential.

Already up to 10,000 people can use Ffrees at high street retailers, supermarkets and service providers to earn Ffrees credits. These can quickly mount up, giving Members the opportunity to earn an additional 2% bonus for reaching 100 Ffrees credits.

Alex Letts, Ffrees Family Finance, Chief Executive said: “We’re delighted to add Key Retirement Solutions to our growing portfolio of exclusive Ffrees Partners. They are a high quality provider and they add a strong new dimension to our Financial Services partnerships. We are ensuring that families can save on a varied range of their spending, from everyday essentials like groceries to higher value purchases such as travel, cars and mortgage fees.

“The Ffrees mission is to help hard-working, cash squeezed families save from their spending, not just from their residual income, and get them a fairer deal. With companies like Key Retirement Solutions joining the scheme and offering consumers up to 33% Ffrees credits for equity release plans, we’re making great progress towards achieving our aim.”


For Further Information:

Please contact Charlotte Morello at Hatch Communications on 01943 855630 or email

Notes to Editor

• Ffrees Family Finance Ltd. is an independent company founded in 2012
• The Ffrees scheme is completely free and available to anyone aged 18 with a UK postal address
• Ffrees Family Finance Ltd. is not authorised or regulated by the Financial Services Authority
• The optional Ffrees Card is a pre-paid MasterCard with no joining fee and no annual fees. There is a small charge for extra Ffrees cards, and some standard payment card charges
• Retailers can join the scheme by contacting Simon Bloomfield or Debbie McDermott
on 0114 286 6327 or by emailing
How Ffrees works
1. Simple on-line registration at
2. Members can start spending with Ffrees Partners straight away online at
3. Ffrees credits awarded by Ffrees Partners and saved automatically in the Ffrees Savings Reserve.
4. 1 Ffrees credit = £1
5. Optional Ffrees Card for even more Partner saving opportunities
6. Once the Card is activated, Members can transfer funds into their Card Account from their bank account or debit card, and onto their Ffrees Card
7. Members can use the Card in all MasterCard outlets (Ffrees awarded only at participating retailers and service providers).
8. Members can nominate family members to have Ffrees Cards and so help the family budget
9. Members can track their Ffrees mounting up online at
10. At 100 Ffrees, Members receive a 2% bonus, which recurs annually if the Member earns 100 Ffrees credits in the year
Exclusive brands available through Ffrees:

Hiscox Insurance CV Travel
Ski Verbier Goedhuis Wines
Stratstone SFIA
Chesterton Humberts Estate Agents Planet Health
The Letteroom Lower Mill Estates
Legal & General Springtide Capital Mortgages
PruProtect PruHealth

There are a further 250 brands participating, including major national high street retailers. For full information see

Alex Letts: Ffrees CEO and Founder
Alex was trained in advertising and set up his own agency, specialising in technology and the internet. It soon became the largest business advertising agency in Europe and after that he founded and masterminded the creation of the unique trading exchange for the Lloyd’s & London reinsurance markets. When this was taken over by the Qatar Financial Centre, he started up Ffrees.

This press release was distributed by ResponseSource Press Release Wire on behalf of Hatch Communications in the following categories: Leisure & Hobbies, Business & Finance, Public Sector, Third Sector & Legal, for more information visit