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Moonlight Media stood out for their attention to ROI and B2B social media strategy

FOR IMMEDIATE RELEASE

04 February 2013, London: Moonlight Media Ltd. announced today that it is being retained by Eka Software Solutions to provide specialist public, media and analyst relations. EKA is a fast-growing international company responsible for developing some of the most innovative trading and risk management technology for the world’s commodity markets.

Moonlight Media specialises in public relations, social media and marketing for financial institutions and technology companies, providing an effective mix of traditional PR and B2B social media. Its clients range from Silicon Valley start-ups to some of the world’s largest fintech corporations.

Eka Founder and CEO, Manav Garg, comments: “It made good sense to select a specialist agency with a deep understanding of the financial technology industry, particularly the commodity sector. Moonlight Media stood out for their attention to ROI and B2B social media strategy. We plan to use this expertise to develop our profile and increase engagement with our clients and wider audiences.”

Eka is one of India’s fastest growing companies, achieving consistently impressive year-on-year revenue growth, and has been named multiple times in Deloitte’s Fast 50 Technology list for Asia. Moonlight’s global remit for Eka includes representing them and their activities globally, covering the US, UK, Europe and Australasia, and communicating Eka’s unique capabilities for the highly complex physical / supply chain risk management of international commodity trading. Eka’s strategy is to provide commodity traders with the most effective single platform for physical trading and risk management of agricultural, metals and energy commodities.

John Norris, Moonlight Media Managing Director, said: “We’re excited to begin this new partnership with Eka. Their depth of knowledge of physical commodity markets and unique user-oriented perspective make them stand out from the ‘one-size-fits-all’ approach of their competitors. Eka’s ethos and ambitions fit well with those of Moonlight.”

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Editorial contacts:

John Norris / Alla Lapidus
Moonlight Media
Tel: 020 7250 4770
Email: john@moonlightmedia.co.uk / alla@moonlightmedia.co.uk

Notes to Editors

About Eka Software Solutions
Eka Software Solutions is a market leader in software for global commodity markets. Eka’s products and services help companies that buy, sell or trade commodities manage the challenges of volatile markets and 24x7 global operations more efficiently.

The products provide customers best-of breed functionality for physical trading, risk management, logistics, inventory, finance, compliance and business intelligence. Eka sees itself as partners in customers’ growth, working with them to improve operational control, increase profitability, accelerate growth and manage risks and exposures.

Today, Eka is a 250+ member strong team with offices in Asia Pacific, Europe and North America, serving a growing client base across various commodity segments, sizes and geographies.

For more information visit: http://www.ekaplus.com

About Moonlight Media Ltd.

Founded in 1998 and based in the City of London, Moonlight Media is a specialist international public relations, social media, media strategy and marketing agency focusing on global financial trading technologies, OTC derivatives exchanges, international banking, and risk management sectors as well as algorithmic and high frequency trading (HFT). With decades of experience in banking and trading,

Moonlight Media has a thorough understanding of its specialist markets and provides strategic and tactical PR, IR and marketing services to a client list which includes some of the world's leading trading and risk management technology providers.

For more information visit: www.moonlightmedia.co.uk

This press release was distributed by ResponseSource Press Release Wire on behalf of Moonlight Media in the following categories: Media & Marketing, for more information visit https://pressreleasewire.responsesource.com/about.