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London – 20 February, 2013. hybris, the world’s fastest-growing commerce platform provider ranked “leader” by both principle analyst firms, today announced that British family fashion retailer, Joules, are utilising the ‘out of the box’ hybris Commerce Accelerator to support the launch of their new, powerful website which has been facilitated through hybris partner, Eclipse Group.

Joules have been increasing their international online presence for some years, and were keen to make best use of their existing hybris platform to continue their expansion and enhance their onsite customer experience with new features. The hybris Commerce Accelerator provides the tools that enable companies to deploy a fully integrated, truly multi-channel commerce solution and includes more features and options as standard than any other solution currently available.

Tony Lake, Design and Development Manager at Joules, said: “We already have a great website built on the hybris Commerce Suite, but we believe the Commerce Accelerator will open the world up to us. By underpinning our eCommerce offer with a platform that is easily upgradeable, highly scalable and delivers modules as and when we need them, we are well positioned for future growth and international expansion.”

Eclipse Group have worked in close partnership with Joules in order to ensure the new website offers customers new and exciting features. These include new page designs to provide an improved user interface and a better online shopping experience, and the inclusion of a “Guest User” check-out, which studies have shown encourages better conversion rates.

“Eclipse understood our requirements and helped us to extract what we needed from the hybris Commerce Accelerator,” continued Tony Lake. “Eclipse will provide all our operational support on an ongoing basis, so they have an intimate knowledge of how the system works and everything we have seen through this project has been of the highest quality.”

One of the advantages of the hybris Commerce Accelerator is that it allows multi-channel projects to start with fully working storefronts, enabling businesses to go live in just three to four months, however, Joules has used it to enhance and rebuild what was already a successful eCommerce offer to provide an even stronger platform for future international and multi-channel growth.

“We have made what was an appealing website into something even better by focusing on the technical build in the background,” said Tony Lake. “One of the greatest advantages is that the platform will allow us to manage a greater number of people on the site, and rapidly deploy our site new languages and new currencies. As we expand internationally this will become increasingly important.”

Henk-Jan van der Weide, VP Northern Europe at hybris, said: “We are proud that the hybris Commerce Suite is supporting the international plans of Joules. We have been involved with the brand for many years and this latest iteration of their eCommerce offer will further enhance what is already a very popular website.”

Steve Carter, MD of Eclipse commented: “We are committed to providing our customers with innovative and robust solutions that provide valuable business benefits. Our relationship with Joules is excellent and we are confident that the hybris Commerce Accelerator will be a key driver to continued success”.

About hybris

hybris helps businesses on every continent sell more goods, services and digital content through every touchpoint, channel and device. hybris delivers "OmniCommerce™": state-of-the-art master data management and unified commerce processes that give a business a single view of its customers, products and orders, and its customers a single view of the business. hybris' omni-channel software is built on a single platform, based on open standards, that is agile to support limitless innovation, efficient to drive the best TCO, and scalable and extensible to be the last commerce platform companies will ever need. Both principal industry analyst firms rank hybris as a “leader” and list its commerce platform among the top two or three in the market. The same software is available on-premise, on-demand and managed hosted, giving merchants of all sizes maximum flexibility. Over 400 companies have chosen hybris, including global B2B brands Nespresso, P&G, Bridgestone, Rexel and Thomson-Reuters, as well as consumer brands Galeries Lafayette, Levi’s, Lufthansa, Migros, Nespresso, Nikon and Toys’r’Us . hybris has operations in 15 countries around the globe. hybris is the future of commerce™. For more information, visit

About Joules

Established in the fields of Great Britain Joules designs upbeat, colourful clothing for women, men and children who love the outdoors and live life to the full.

The SS13 collection is currently available from

To catch up on the latest news, follow Joules on Facebook, and on Twitter, @joulesclothing

About Eclipse Group Solutions Ltd

Eclipse Group Solutions is an established system integrator specialising in eCommerce and Business Intelligence.Founded in 1996 Eclipse has grown to over 200 IT professionals with the capability to offer a very broad range of skills and services. Midlands based they directly support many thousands of users throughout the UK and abroad and their customers range from multi-nationals such as TNT Express to UK success stories like Triumph Motorcycles, Joules Clothing and Morgan Motor Company. Eclipse base their business on understanding the fundamental requirements of their customers. They have a strong record of recognising opportunities for innovation to enhance business services and build solutions to solve often complex business challenges which are agile and cost effective. Passionate about customer service, Eclipse also operate their own private cloud and dedicated, ITIL aligned UK service desk so can host, operate and support customer solutions that add measurable value.

For further information please contact:

Julie Kirby or James Cooper
Ascendant Communications
Tel: +44 (0) 7956 955625
E-mail: /

This press release was distributed by ResponseSource Press Release Wire on behalf of Ascendant Communications in the following categories: Business & Finance, Retail & Fashion, Computing & Telecoms, for more information visit