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/alstom new ebook Annual Summary

Alstom Director of Internet and Brand, Elaine West said: “As an organisation we are defining new ways to innovate in digital formats and channels.

“Alstom-at-a-Glance” is the new eBook from Alstom - one of France’s biggest companies with global interests in power generation and transport.

Created by digital agency,Freestyle Interactive the eBook was produced to present a summary of Alstom’s annual report to a business audience which increasingly expects to access company information in digital format.

Alstom Director of Internet and Brand, Elaine West said: “As an organisation we are defining new ways to innovate in digital formats and channels. Research shows that our key corporate and commercial audiences - from investors, NGO’s, the media through to suppliers and employees - are keener than ever to have a digital version of our annual report.

“Alstom-at-a-Glance” eBook now gives people quick and easy access to Alstom brochures which are stored in their own Apple Bookstore. Providing content in this way also means we can manage global print budgets more effectively and ensures Alstom stays aligned to its green credentials.

The eBook from Alstom is an interactive summary of Alstom’s Annual Activity Report and provides an overview of the Alstom Group’s activities 2011/2012. It has more detailed information about each of Alstom’s key market sectors and highlights Alstom’s long term commitment to sustainable development across the organisation.

Key features include videos, image galleries, glossaries and ‘hot spots’ where the user can scroll through a number of key facts about particular topics. Readers can also jump to specific sections of the book or to link-out to the
Alstom website for further wider reading if they need to.

Further information contact: Delia Goldsby
www.freestyleinteractive.co.uk
M: + 0044 7896 250497
E: delia.goldsby@freestyleinteractive.co.uk

Ends

Alstom-at-a-Glance is available through itunes

About Alstom

About Freestyle Interactive

This press release was distributed by ResponseSource Press Release Wire on behalf of Freestyle Interactive in the following categories: Business & Finance, Media & Marketing, Manufacturing, Engineering & Energy, for more information visit https://pressreleasewire.responsesource.com/about.