Major high street supermarket, Waitrose, has introduced
self-scanning to its stores in a new move to cut customer
time at the checkout.
The Waitrose initiative, which will enhance the entire
shopping experience for customers, uses integrated systems
from ICL and Symbol Technologies.
Called Quick Check, the system began at Waitrose's Abingdon
store. It does away with the tedious task of unloading and
reloading goods at the checkout and allows shoppers to keep
a running tally of their spend as they tour the store.
The system is based around Symbol Technologies Portable
Shopping System, LST3803. This hand-held terminal
incorporates a bar code scanner that allows customers to
scan the bar codes of items they select, totalling their
bills as they fill their trolleys. The customer then returns
the PSS to a special dispenser, where a bar coded bill is
automatically printed to be taken to a dedicated express
Quick Check is also installed in four other stores (Reading,
Ruislip, Wokingham and Finchley) and roll-out to a further
sixteen branches is expected during 1997.
Waitrose Director of Selling, Alastair McKay says: "We have
had a very positive response from customers to the scheme at
Abingdon and are confident it will be well received in other
Waitrose and John Lewis account members are automatically
able to use their own account card to release a Symbol
Technologies PSS hand-held terminal. Non-account customers
can get a card at the customer services desk to release the
terminal and try Quick Check, at the same time being able to
apply for their own account card.
- ends - Notes to Editors Symbol Technologies is the world
leader in bar code driven data transaction systems with more
than 5 million scanners and hand-held computers installed.
The company designs, manufactures and markets bar code
scanning equipment, application-specific hand-held computers
and radio frequency data communications products that are
used as strategic building blocks for solutions for retail,
warehousing and distribution logistics, transportation,
package and parcel delivery, manufacturing and other
Customer information is available from the Symbol
Technologies website at http://www.symbol.com.
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