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an exceptionally talented coach and trainer

In recognition of her ongoing and successful relationship with Channel 4, Confidence Coach Lydia Frempong has been hired by the broadcaster to deliver life coaching sessions, encourage personal development and further career progression for their employees.

Frempong was initially involved with Channel 4 as a workshop leader for the 4Talent Road Show, a series of open days across the UK which includes a mix of creative workshops, careers advice and industry talks. Frempong is one of the key national trainers on employability and career progression within the media industry, delivering sessions on personal branding with her self-produced workshop “Stand Out Above The Crowd”.

Frempong is a perfect match for Channel 4, embodying their “Mischief with a mission” attitude to media, keeping a characteristically light hearted but authoritative edge to her coaching sessions. As both an insider and an independent observer, she has the capacity to act with a fresh perspective and be an effective sounding board, whilst retaining the consistency of the fearless Channel 4 brand.

Since creating her “Coach Lyds” brand, Frempong has worked extensively with media professionals to aid career progression and improve confidence. She demonstrates versatility through devising solution based sessions and action plans for Entrepreneurs, Industry Professionals, Celebrities and Civil Servants.

As a result, Frempong is an inspirational coach at any stage of a person’s career. Channel 4 boasts an extraordinarily diverse staff, for which Frempong is fully qualified to deliver tailored advice and support.

Channel 4 are delighted to have Lydia Frempong on board, Priscilla Baffour, Industry Talent Specialist cited her as an exceptionally talented coach and trainer Her energy and enthusiasm are infectious and she quickly creates a unique space for learning

Speaking about the contract, Frempong emphasised her enthusiasm: Working with a progressive broadcaster that supports their staff with personal development suits my ethics in every way. I am continuously inspired to coach such talented individuals.

For more information, contact:

Lydia Frempong
+44 0 7429 273 158
Email: lydia@butterfly-pr.co.uk
Web: www.coachlyds.com
Twitter: @CoachLyds

About Lydia Frempong

Working with clients from a diverse range of backgrounds - from entrepreneurs to industry professionals, Frempong focuses on giving people the psychological and personality tools to be successful. She has a Coaching Diploma from Cambridge and is a member of Coaching Professional bodies.

Frempong’s ability to apply her dynamism, character and knowledge to the lives of others has made her a sought after coach. In 2011 she won a Business in the Community ‘Leadership in the Workplace Award’, having been described as “Britain’s most enterprising professional” in the press.

Her intuitive talent for transforming the way in which business leaders and individuals promote themselves and run their organisations has commanded respect and recognition within the media and broader industries.

Frempong coaches businesses at the highest level, recently becoming a Patron of educational charity Show Racism the Red Card which boasts Doreen Lawrence, Rio Ferdinand and Patrick Monahan as just some of their supporters.

Working with Channel 4 as their Executive Coach and trainer, Frempong delivers sessions which encourage personal development, career progression and promotion for Channel 4 employees and 4Talent, an initiative aimed at young people.

Frempong is a columnist for In-SpireLS Magazine, which is another platform for her to motivate change, uncover personal issues and provide tips and techniques to enhance lives.

Coaching Specialism:
• Career Advice, Progression and Promotion
• Empowerment Coaching for Women
• Personal Relationships and Confidence Issues
• Performance and Leadership Coaching
• Unemployment and Employability Issues
• Youth Mentoring

About Channel 4
Channel 4 is a publicly-owned, commercially-funded public service broadcaster, with a remit to be innovative, experimental and distinctive across television, film and digital media.

In addition to the main Channel 4 service, which is available on all digital platforms as well as through traditional analogue transmission, our portfolio includes E4, More4, Film4 and 4Music, as well as an ever-growing range of online activities that includes channel4.com, Channel 4's bespoke video-on-demand service 4oD and standalone digital projects. Through its film arm Film 4 Channel 4 is also a key supporter of British film making talent.

As a publisher-broadcaster, Channel 4 is required to commission UK content from the independent production sector. We are a major investor in the UK's creative economy, working with around 300 creative companies from across the UK every year and investing significantly in training and talent development throughout the industry.

The 4Talent scheme exists to help young people build amazing careers in the media industry, regardless of what background they’re from, or what experience they’ve got. Workshops and roadshows attract people with raw talent, who can become part of a trailblazing, ever-changing business. 4Talent is all about inspiring and engaging the next generation of media professionals.

This press release was distributed by ResponseSource Press Release Wire on behalf of Butterfly PR in the following categories: Women's Interest & Beauty, Business & Finance, Media & Marketing, for more information visit https://pressreleasewire.responsesource.com/about.