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New site statistics released by the UK’s largest discount website have revealed a large increase in searches on-site for children’s entertainment discounts; suggesting that parents across the UK are already budgeting for the cost of keeping the children entertained throughout the school holidays.

The UK’s largest discount website has revealed site data showing an impressive rise in the number of searches made for ‘kids entertainment’ discounts on-site over the past week; suggesting that parents across the UK are already budgeting for the cost of keeping children entertained throughout the impending school holidays.

The data, released by money-saving specialists MyVoucherCodes, shows a 359% increase in discount searches related to kid’s entertainment on-site in the past week alone; when compared to the average number of weekly searches made throughout June so far.

From Sunday 16th June- Sunday 23rd June 2013, MyVoucherCodes has reported a 359% increase in the number of searches made by British parents related to ‘kid’s entertainment’, ‘outdoor/indoor activities’ and’ kids days-out’ by site users.

Amongst retailers featured on the site related to entertainment and activities for children, BuyaGift proved to be the most popular this week; with a deal allowing parents to get £10 off orders over £50. The offer will be available until the 6th July 2013, meaning that parents can bag a bargain in plenty of time for the school holidays.

Longleat also attracted the second highest number of click-throughs this week within the ‘entertainment’ section, with a deal offering 20% off tickets for friends and family. The offer will be available all summer until the 26th August, meaning that parents have plenty of time to snap up a bargain.

Parents who’ve been looking to entertain their little ones at home have made the most of Craft4Kids’ current offer on the MyVoucherCodes site, offering 10% off and free UK shipping on orders over £50. Those searching for a variety of activities for the kids have also been looking into Virgin Experience Days latest deal, offering a 16% off orders until the 30th June.

Least but not last, London remains a very popular destination for discount-hunting parents, who’ve been making the most of a London Zoo discount offering 10% off regular ticket prices when buying a minimum of two adults and two children tickets. A treat for a family day out, available until the 30th June for a pre-school holiday treat.

Mark Pearson, Chairman of, commented on the statistics:

“With the school summer holidays just around the corner, parents are way ahead this year making sure they can keep their kids entertained during the school holidays for a bargain price! It’s nice to see how much parents are willing to take their kids out and make the most of their holidays with them. It can cost parents a considerable amount of money to entertain the children, especially if you’ve got more than one, so I’m happy to see parents embracing our online offers.”


For more information please contact 10 Yetis Public Relations Agency on 01452 348211

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