this poll reveals the gift non-Royal new parents would most appreciate, would be the services of a cleaner for a month!
EMBARGOED UNTIL SATURDAY 13 JULY, 2013. London, UK.
As the Duke and Duchess of Cambridge eagerly await their first-born child, they may want to take heed of the results from a poll of parents which details exactly how those early days of new parenthood really feel.
Excitement, exhaustion and anxiety were the overwhelming emotions for more than half of the parents polled by Care.com, the largest online care destination in the world with 8 million members in 16 countries. A further 47% felt proud and 40% described feeling ‘blessed’ following the arrival of their first child.
Dr Amanda Gummer, Child Psychologist said: “A new baby turns its parents’ world upside down. Despite all the trappings of royalty, parenthood is a great leveller. The Duke and Duchess of Cambridge can expect to feel like every other new parent the world over when their much anticipated little Prince or Princess finally arrives.”
42% of the 751 parents polled said their relationship with their partner had changed since they had had children and a third said having a baby changed the dynamics of the wider family.
40% said becoming a parent had made them more money-conscious but only 1 in 10 mums said they were more body conscious since giving birth.
The protective instinct emerges as a powerful one, with 48% of mums saying they now see risk and danger where they wouldn’t have before becoming a parent. A third said their perspective on life had shifted and they are more sensitive to world events like war and famine since having children.
And with sleepless nights, a new level of responsibility and a whirlwind of emotions, it’s hardly surprising that over a quarter of mums (28%) said they felt tearful in the first weeks of parenthood.
Dr Sigrid Daniel – UK Country Director for Care.com added: “William and Kate will be joining a universal parenting club where yes, we lose sleep and worry, but we experience the most immense love and pride too. In fact, the only difference we can deduce is in the gift stakes. Whilst Baby Cambridge can expect a 41-gun salute, this poll reveals the gift non-Royal new parents would most appreciate, would be the services of a cleaner for a month!”
New parents were also asked what was the best and worst piece of advice they were given as new parents.
➢ Sleep when baby sleeps
➢ Follow your instincts
➢ Take lots of photographs – babies grow quickly!
➢ Establish a routine as early as you can
➢ Do give the baby a dummy
➢ Don’t give the baby a dummy
And finally, a third of new parents recommend that the best gifts to give when a baby arrives is a cleaner for a month, closely followed by ready dinners for the freezer! (30%). The most traditional gifts - of baby keepsakes actually came bottom of the list – with just 8% of new parents thinking them a good idea!
Notes to Editors
Full survey results and raw data is available – please email email@example.com for a copy.
To book Sigrid or Amanda contact Liz Weston on firstname.lastname@example.org / 01223 501520 / 07515 910231.
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Dr Sigrid Daniel, UK Country Director of Care.com, is available for interview for print, audio and online media. Sigrid is happy to do pre record, live conversation and debate. Full information on Care.com follows below.
Dr Amanda Gummer, Child Psychologist, is available for interview for print, audio and online media. Amanda is happy to do pre record, live conversation and debate. Full information on Dr Gummer’s background follows below.
About Dr Sigrid Daniel and Care.com
Dr Sigrid Daniel is the UK Country Director for Care.com. She has a Doctorate in Modern Languages. Formerly a stockbroker, she is now a mum of two and works full time for Care.com.
Founded in 2006, Care.com (uk.care.com) is the largest and fastest growing service used by families seeking high-quality care providers, providing a place to easily connect with hundreds of thousands of care providers, share care giving experiences and get advice. The company helps families address the unique lifecycle of care needs that each family goes through - child care, elder care, special needs care, pet care, housekeeping and more. It is now the world’s largest on-line destination for care.
Care.com was founded by Sheila Lirio Marcelo, a mum and technology entrepreneur who believes families deserve more options and an easier way to find care for their loved ones. After personally experiencing care issues with her children and her parents – just like millions of people today – she created Care.com to give families everywhere access to care solutions tailored to their needs.
For more information, visit https://uk.care.com/
Care.com UK|Twitter: @CareDotComUK|Facebook: Care.com Fan Page|Pinterest: careatcare
About Dr Amanda Gummer
Dr. Amanda Gummer is a leading authority on child development, play and parenting and holds PhD in psychology and a Post Graduate Certificate in Higher Education. With nearly twenty years of experience working with families and children, and two young daughters of her own, Amanda has a detailed understanding in this area. Amanda’s experience also includes running a family support charity in London and teaching children with special needs as well as working as an Associate Lecturer in Child Development for the Open University.
As well as being a member of the British Psychological Society, the Play Research Network, the International Toy Research Association, Play England and the National Toy Council, Amanda has also been involved with parliamentary policy on children’s issues and has recently contributing to and editing a report on adoption policy for the Conservative Party. Amanda has also previously been involved with the All Party Parliamentary Group on Scientific Research in Learning and Education and contributed to the Childhood Enquiry, established by David Willets MP.
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