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More than 40% of major UK companies' web sites are hard to find, reports Receptional.com, the internet marketing consultancy.

Web site analysis of 300 of the country's largest corporations
found that nearly half the sites were not designed to be found by search engines. The results illustrate the failure of many UK companies to understand the way that people interact with the internet.

The sample used by Receptional.com was taken from companies listed on the London Stock exchange. While 54% of the sites were assessed as 'good', just 5.5% ranked 'fair' and the remainder failed the test.

Receptional.com's Dixon Jones explained, "Only a very small proportion of web pages on the internet are successfully registered or indexed by the search engines. This is because they either don't contain the right code, or they are structured in a way which makes it impossible for the search engines to penetrate them.

"We know that three quarters of those seeking information on the internet use search engines, so having a web site that can't be found by them makes no sense at all. If UK companies really wish to embrace the opportunties of the internet they must educate themselves to understand this important issue."


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About Receptional.com
Receptional.com caters for the growing number of companies whose web site traffic fails to meet expectations. The company offers a portfolio of internet marketing services to maximise and monitor web site traffic.

For information about SERVICES
please contact:
Dixon Jones
Receptional.com
Tel: 01525 715520
Fax: 0870 121 3846
e-mail: dixon.jones@receptional.com
website: www.receptional.com

For PRESS ENQUIRIES contact:
Sue Malleson
Taurus Public Relations
Tel 0190-8 265774
Fax 01908 265795
Email sue@tauruspr.co.uk

This press release was distributed by ResponseSource Press Release Wire on behalf of Taurus Public Relations in the following categories: Consumer Technology, Personal Finance, Business & Finance, Computing & Telecoms, for more information visit https://pressreleasewire.responsesource.com/about.