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This award is a big thank you to our partners for delivering best-in-class EMC solutions

Bracknell, UK – 14th April 2014 Avnet Technology Solutions, the global IT solutions distributor and an operating group of Avnet, Inc. (NYSE: AVT), has won EMC® Distributor of the Year in the UK. The presentation was made during the EMC UK 2014 business partner kick-off meeting held at BAFTA headquarters, the home of the British Academy of Film and Television Arts in London. The EMC awards celebrate outstanding partner performance.

Avnet received the accolade in recognition of its proactive partner engagement with EMC onboarding, its marketing campaigns and lead generation activities, and the recently launched Altitude programme. Altitude is aimed at promoting EMC storage and back-up devices for small to medium sized businesses (SMBs) and includes an online portal for new and existing Avnet business partners.

Terry Beale, channel director at EMC, said, “Avnet continues to demonstrate value to EMC and our partners. The Avnet team made a significant impact on the launch of our new VNX® technology and range of backup solutions. With Altitude, Avnet has created an easy-to-use portal for partners to configure and price EMC storage and backup solutions and help gain market share.”

Lee Bushnell, EMC business manager, Avnet Technology Solutions, UK, explained, “This award is a big thank you to our partners for delivering best-in-class EMC solutions. Avnet’s EMC team works with business partners to drive demand creation initiatives and provide technical and commercial enablement throughout the sales cycle. The award recognizes Avnet’s commitment to accelerating the success of our partners and our longstanding partnership with EMC.”

Avnet’s Altitude programme consists of an online configuration tool that business partners can use to calculate pricing for EMC products without the need to contact Avnet or EMC. Accessible via a secure portal, the configurator saves valuable time when preparing quotes and is available 24x7. It includes training for business partners on the new portal and a comprehensive range of support materials.

Business partners can register for Altitude by visiting


About Avnet Technology Solutions

As a global IT solutions distributor, Avnet Technology Solutions collaborates with its customers and suppliers to create and deliver services, software and hardware solutions that address the business needs of their end-user customers locally and around the world. The group serves customers and suppliers in North America, Latin America and Caribbean, Asia Pacific, and Europe, Middle East and Africa. It generated US $10.36 billion in annual revenue for fiscal year 2013. Avnet Technology Solutions is an operating group of Avnet, Inc. For more information, visit

About Avnet

Avnet, Inc. (NYSE: AVT), a Fortune 500 company, is one of the largest distributors of electronic components, computer products and embedded technology serving customers globally. Avnet accelerates its partners' success by connecting the world's leading technology suppliers with a broad base of customers by providing cost-effective, value-added services and solutions. For the fiscal year ended June 29, 2013, Avnet generated revenue of $25.5 billion. For more information, visit

Media Contact:

Linda Patterson, Marketing Director
Avnet Technology Solutions
T: +44 (0)1344 662000

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