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We’re so proud to pass the 5,000 project mark, it’s a major milestone for services-commerce

blur Group, the services-commerce company, today celebrates with Zest Media, the luxury lifestyle contract publisher, its project to promote Absolutely, London’s premier range of local magazines. The digital marketing campaign became the 5,000th project to kick off via the Global Services Exchange at blurgroup.com.

The Exchange which provides a marketplace for companies to buy and sell business services reaches the milestone as Sherif Shaltout, CEO from Absolutely Magazines looks to create a slick user experience for its high net worth readerships.

“Our magazines have built huge levels of loyalty and trust amongst readers and advertisers across London so building the online presence of Absolutely Magazine’s portfolio is a natural next step for us,” said Sherif. “Driving web traffic from our cosmopolitan readership to Absolutely Magazines (formerly Zest Media) will further highlight Absolutely’s sophisticated design and content to luxury local brands looking to capitalise on our savvy approach to editorial.”

blur Group’s platform hit the 5,000 milestone sooner than expected. It took almost 3 years to reach 1,000 projects in August 2012; a further year to pass the 2,500th project milestone in August 2013 and now reaching 5,000 projects less than 9 months later, shows a rapid increase in the pace of customer acquisition.

“We’re so proud to pass the 5,000 project mark, it’s a major milestone for services-commerce,” says Philip Letts, CEO of blur Group. “More than 1,500 projects came through our platform this year alone indicating a dramatic uplift in the global adoption of business services procurement in the cloud.”

Ends

About blur Group plc at blurgroup.com

blur Group’s Global Services Exchange is a business services marketplace that enables 45,000+ business users in 145 countries (as of May 2014) to buy, sell and deliver core business services and take advantage of Software as a Transaction™ to pay for those projects. blur Group is a public technology company (BLUR: LSE AIM) reinventing how businesses around the world do services-commerce at blurgroup.com.

About Zest Media

Zest Media produces luxury lifestyle magazines for the ultra high net worth residents of London. Each publication has been individually tailored to its readership, the common thread being beautiful design and fascinating local content bringing a national tone to local magazines.

For further information contact:

Ruth Speakman
ruth@blurgroup.com
+44 (0)7795 011678

Lucy Davies
lucy@blurgroup.com
+44 (0)7759 635919

This press release was distributed by ResponseSource Press Release Wire on behalf of Blur Group in the following categories: Business & Finance, Media & Marketing, Retail & Fashion, for more information visit https://pressreleasewire.responsesource.com/about.