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Flexible, low-cost and quick to deploy mobile app will transform events and delight users

London – 31st July, 2014 - Pocket App, the UK’s largest independent app developer, has launched a customisable event management product called Pocket Events. Aimed at event managers, co-ordinators and marketers, Pocket Events is an easy to deploy, reskinable product that can be deployed across multiple events.

Utilising a user-friendly and fully editable content management system, users can upload a wide variety of material related to their event including agenda, speaker notes, images, Twitter feed, venue information and so on. This can be updated quickly and easily within the app making sure conference attendees are kept up to date with the latest information.

The product has been designed to allow a degree of customisation to reinforce the clients’ own brand and to allow them to include sponsors’ brand information as well, as appropriate.

Paul Swaddle, CEO of Pocket App said: “We understand that creating and deploying bespoke event-driven solutions for businesses can be complex. As technology expands in the events industry, marketers, event professionals, and attendees using mobile apps are demanding simplicity and control. We spotted a gap in the market for an events app which is an easy to use, customisable and quick to deploy. The key objective behind Pocket Events is to offer a user friendly solution, which serves key content to end users, while maintaining a flexible and immediate data population structure.”

Neil Humphries from The Big Match, an annual charity football event, said: "As fundraisers, we're especially budget conscious but we also recognise that in today's smartphone-dependent world we need a cost-effective mechanism for making sure our event participants always have the latest information. Pocket Events is ideal because it's easy to use, customisable and cut my administrative workload in half - all while keeping the match supporters fully up to speed."

Pocket Events is available across all major platforms including iOS and Android. A version for Windows Phone will be coming soon.

Pocket Events will be hosted and managed by Pocket App and will be subject to a low cost initial set up fee and licence.


About Pocket App

Pocket App is the UK’s largest independent app developer designing, developing and distributing award-winning mobile apps. Founded in 2010, Pocket App’s senior executives collectively have over 30 years’ experience in the mobile industry having worked in partnership to deliver projects for large telcos, as well as a vast array of leading brands and marketing agencies. Pocket App is a recognised specialist multi-platform application provider, designing mobile apps and mobile solutions. For further information please visit of follow us on Twitter @PocketApp.

Media Contact:

Lesley Booth / Michael Bartley
C8 Consulting Ltd /
+44 118 900 1136 / + 44 118 900 1133

This press release was distributed by ResponseSource Press Release Wire on behalf of C8 Consulting in the following categories: Business & Finance, Media & Marketing, Computing & Telecoms, for more information visit