Ben Austin, CEO of award winning agency, Absolute Digital Media, has contributed to industry publication, MarketingProfs
Ben Austin, CEO of award winning agency, Absolute Digital Media, has contributed to industry publication, MarketingProfs, with an article on outsourcing social media as part of your online marketing strategy.
The piece, entitled Four Reasons to Outsource Your Social Media (and Four Reasons Not to), explores the benefits of enlisting the expertise of an outside agency, such as superior knowledge of social channels and techniques, whilst also looking at some of the dangers. The article also raises key questions readers should ask themselves before reaching a decision on the future of their social media marketing.
With a keen interest in all things digital, Ben regularly contributes to industry publications with advice and opinions on the latest tools and trends. As well as MarketingProfs, which aims to offer real world education for modern marketers through training best practices, research and other content, he also frequently writes for the SEMrush blog, The Marketer and Social Biz Magazine, amongst others.
Absolute Digital Media is a full service fully integrated digital marketing agency, specialising in a range of services including SEO, PPC, social media engagement, content marketing and web design. Fusing market intelligence with creativity, their aim is to deliver digital campaigns that encourage engagement, focusing on clients unique selling points, seeking out which channels are most effective to communicate them and making sure that they reach the right people at the right time.
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