Company Executive Brooks Crichlow in panel discussion on ‘Innovating A Roadmap For Customer Experience’
London — September 15, 2014 — 7, the intuitive customer experience company, is a partner of the forthcoming, The Executive Network (TEN) Customer and Commerce 2014 event, taking place on September 23, 2014, at The Jumeirah Carlton Tower, London.
Brooks Crichlow, Vice President of Product Marketing at 7, will participate in a panel discussion entitled ‘Innovating A Roadmap For Customer Experience’.
Joined by participants from Standard Life, Homebase, Moonpig.com and Aria, Brooks will discuss the intricacies of delivering omnichannel customer experiences that are driven by data and insights, and informed by journey mapping and measurement as part of a sound total customer experience plan.
Customer and Commerce Cross-industry Summit 2014 is the fourth annual TEN event, titled, ‘Re-Thinking The Customer In The New Socially Driven, Data Abundant Economy’. It involves some of the world’s most prominent brands discussing and debating the customer experience in a changing world. This year’s event will feature presentations and panels with executives from organisations including Aston Villa FC, Google, Tesco, Sony, Nokia, Barclays Bank, Alcatel-Lucent, RBS, Adobe and the BBC.
Panel Discussion: Innovating A Roadmap For Customer Experience
Speakers: Brooks Crichlow, Vice President of Product Marketing, 7; Jo Mayes, Head of Customer Data & Experience, Standard Life; John Walker, Head of Marketing, Insight & Proposition, Homebase; Ruth Genelazo, Head of Customer Services, Moonpig.com; Riccardo Vicari, Vice President, Sales & Business Development, EMEA, Aria
Session date: Friday, September 23, 2014
Session time: 09:25
Brooks Crichlow is Vice President of Product Marketing at 7. He’s been a leader of customer-focused product marketing organisations for growth phase companies with a proven track record of developing, executing, and managing integrated marketing and customer engagement strategies for innovative cloud and big data products and services for large enterprises. Prior to joining 7, Brooks held positions at Microsoft, Tellme Networks and Prophet.
TEN is a private members community for decision makers/key influencers working within the UK’s foremost companies in industries supporting customer bases in the tens of thousands and, in many cases, millions. Its events are recognised as some of the industry’s most insightful and prestigious.
7 makes customer service and sales simple. Our platform and applications use big data and predictive analytics to understand customers and drive better service and sales results for large enterprises. We do this over 2.5 billion times a year for the world’s leading companies. 7’s platform enables an omnichannel interaction experience. We connect customer interactions across an enterprise’s web, mobile, chat, social, and phone channels. It’s all in real-time and in the cloud. Our solutions drive immediate business results. We increase revenues, reduce service and sales costs, and create more satisfied customers. 7 serves the Global 100 market leaders in the Financial Services, Retail, Telecommunications, Technology, and Travel Industries. 7 is noted by Forbes as one of America’s Most Promising Companies. 7 is based in Campbell, California. For more information, visit: www.247-inc.com.
7 is a trademark of 24/7 Customer, Inc. All other brands, products or service names are or may be trademarks or service marks of their respective owners.
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