Jools - the new generation of super healthy drinks with kelp pearls filled with superfruit juices fuelled 15,000 Moonwalkers, including Jennifer Saunders, as they “walked the walk” for breast cancer on Saturday night across London, raising millions for charity. And to demonstrate their support for this amazing cause the innovative drinks company hand-dressed 1,000 bottles in customised bras to refresh and refuel the charity walkers.
The 29kcal Jools drinks, which contain 100% of your RDA of vitamins and only 4% of natural sugar, were conceived by co-founders Leo Laforgia and Nic Gorini who wanted to create a drink that was healthy, yet fun and delicious at the same time. They were able to do this by developing a ground-breaking new technology to create kelp pearls filled with super fruit juices and packed with nutrients and vitamins which they popped into a bottle of fruity green tea.
Nic and Leo said:
“We were delighted to be able to support (and take part in) this hugely important charity event. Jools is all about being healthy and yet fun just like the Moonwalk which is why we felt compelled to partner with it.”
The Jools collection currently comes in three original detoxifying green tea flavours that are brimming with health benefits. The three Jools in the inaugural collection are Lychee Jools in Apple Green Tea to refresh and re-hydrate, Acai Jools in energising Cranberry Green Tea to revive and rejuvenate and Acerola Jools in Mango Green Tea to nourish and revitalise. The fruit flavours and pearls in each of the Jools drinks have been designed to perfectly complement one another.
Jools was officially launched in September 2014 and has secured nine international industry awards since then. It is available from Holland & Barrett, Wholefoods, Harrods, Planet Organic and via Amazon and Ocado. For more information on Jools drinks visit www.joolsdrinks.com
For press information on Jools drinks please contact Jessica Sneddon at Samphire Communications on
Jessica@samphirecommunications.com or call 0207 9246 803
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