To be recognised in this way is testimony to the Navmii community of more than 25 million connected drivers
• Smart navigation and traffic app receives award at Appsters
• Recognition for innovation in gamification of good driving
Navmii, the smart navigation and traffic app for drivers has been named winner of Consumer App of the Year at the prestigious Appsters Awards announced in London last night.
The Appsters are judged by a panel of more than 30 directors, founders and content specialists from some of the world’s most recognised businesses including The North Face, Coca-Cola, BT, Aviva, ITV and Channel 4.
The Consumer App of the year is rewarded to the app that “delivers a life-changing value add or represent a crucial information portal to an infinitely grateful consumer user base.” The previous winner was Trip Advisor and earlier this month Navmii announced integration of Trip Advisor data into Navmii to enhance local search functionality.
This was just one of several developments made to the Navmii app in recent months. Others have included the introduction of driver scoring, enabling users to be better informed about improving their driving; integration of the what3words 3m x 3m addressing solution and Heads Up Display windscreen projection for safer night time driving.
Zoe Laycock, CMO of Navmii, comments: “Winning Consumer App of the Year at the Appsters is an extraordinary result for the app, its users and the Navmii team. We have been developing Navmii for our users since 2011, aiming to create the most engaging and complete driving assistant to help users get to their destinations faster. To be recognised in this way is testimony to the Navmii community of more than 25 million connected drivers.”
Navmii, the world leading free navigation and traffic app for drivers combining voice-guided navigation, live traffic information, local search and driver metrics. The Navmii app is available for iOS, Android, Blackberry and Windows Phone devices across the globe. Navmii apps are available for more than 90 countries on every continent on earth. Navmii has more than 24 million users and uses its own proprietary mapping data combined with the Open Street Map initiative to deliver reliable open sourced navigation to users, who can also contribute information to help the app improve.
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