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Silent Edge, a Tunbridge Wells based company specialising in measuring and transforming performance of organisational talent announced a global reseller agreement and partnership with Richardson, a 30 year old global sales training and effectiveness company. After starting Silent Edge 13 years ago and focussing on improving sales performance, Russell Ward, CEO, has expanded the business to offer the evidence-based assessment and coaching technology to a global audience by working with organisations whose clients need to improve sales, sales management capability and coaching and increase revenue/profit growth or market share. This partnership will offer the ability to measure and improve the capability of talent for any sales role, in any organisation globally.

Russell Ward, CEO of Silent Edge said “I am delighted to be working with Richardson, a global leader in developing sales talent. By working collaboratively we will offer the ability to identify capability, empowering managers to coach their teams and sustain the training programmes that Richardson deliver using a combination of a proven methodology and cloud technology. Not only will it ensure consistency in the sales and coaching process but it will evidence that coaching is taking place. This unique offering will provide leaders within global organisations with the evidence-based data they need to make sustainable decisions for each stage of the sales talent lifecycle. This, combined with the expertise and consultative ability of Richardson, provides a powerful solution for sales teams globally.”

John Elsey, CEO and President of Richardson also commented “Here at Richardson, we believe that sales managers are key to driving success in any behaviour change initiative. Partnering with Silent Edge will allow us to provide a valuable technology to our clients, permitting them to establish consistency and insight into the coaching activities that are taking place within their sales organization. We are extremely excited to get our partnership started.

About Silent Edge

Silent Edge is a sales consulting and software company based in Tunbridge Wells, UK. With a proven sales methodology and cloud-based technology they enable clients to improve organizational performance.

Silent Edge's Belief Platform is used to evaluate individual skills, knowledge, and behaviours, creating an evidence-based, objective view of capability that shows precisely where development is needed. Their certification and licensing model allows clients to take control of their development programs and secures buy-in at all levels from the C-suite to the frontline sales operation.
Silent Edge gives organisations smart insight on the capability of their sales people and a sales methodology that will enable them to drive behavioural change. This, combined with coaching empowers people to take ownership of development, ensuring transformation in performance is a sustainable reality.

About Richardson

Richardson is a global sales training and sales force effectiveness company. We have over 30 years of experience creating customized sales training solutions that build organizational ability and improve individual skill necessary to grow profitable sales. Our approach is highly collaborative, with a focus on enabling the right sales activity and effective customer dialogues. To help you achieve your goals, we partner with you to develop a culture of continuous learning to help drive improved organization performance. We partner with some of the largest and most sophisticated companies in the world providing an emphasis on developing the necessary skills and talent to execute in the sales process and drive achieve organization results.

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