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Discover what James Cracknell and men over 30 need to get the most from exercise and sport.

Bio-Synergy has been at the forefront of the UK sports nutrition industry since 1997.

Launching in February with a tube campaign, ActiVeman is the latest in our award winning and innovative ranges.

With iconic design, cutting edge patent pending formulas and developed alongside inspirational ‘active man’ James Cracknell (Olympic gold-medal holder and British rowing champion ActiVeman is a science-backed complete range of six products for body and mind.

Designed exclusively for men, ActiVeman uses micro and macro nutrients to provide specific products for specific needs.

The ‘Power Up’ line-up includes Oatein, a blend of high quality oats and whey protein for a great start to the day, Vitamin for wellbeing, energy and healthy hair and skin, Thermolean with Copper, Green Coffee, Green Tea and Choline for weight management, energy and fat metabolism, Focus capsules for brain and heart health, Free Motion for joint health and recovery and Energy Charge, a low calorie, low sugar high performance energy drink packed with ingredients to improve performance.

James Cracknell OBE, British rowing champion and double Olympic gold medallist: “

“I like the flexibility and diversity of the ActiVeman range. There’s the Oatein for slow release protein and muscle refuelling great for both kicking off the day with or as a snack. Whatever you need from energy, specific nutrition and even staying alert with the Focus capsules I know the range won't let me down. Put it to the test."

Ben Shephard, TV presenter and journalist: “

“As a fitness enthusiast with a hectic lifestyle, ActiVeman provides me with the nutrition I need to keep me at 100% and performing my best”.
Reggie Yates, Presenter and Radio DJ:

“I know that have limited time to spend on my fitness and want to make the most of it, ActiVeman not only helps power up my workouts but provides a great foundation for my wellbeing too”.
Bio-Synergy founder Daniel Herman: “ActiVeman is ideal for those training twice per week or competing at the highest level, to get more out of their training or develop the physique that they have been working so hard for. With 10 million British men powering up in the nation’s gyms, preparing for marathons, triathlons and OCR’s, ActiVeman is the perfect range.”

ActiVeman: rely on us for the gym, the adventure, the goals, the energy, the ring and the gold.

For further information, interviews and images, contact Press Manager and 0207 569 2528. See more at


Notes to Editors

With more men over 30 complaining they suffer from higher levels of exhaustion than ever before, the ActiVeman range ensures high energy levels will be sustained, enabling them to perform to an optimum level at work and home whilst training harder.

Bio-Synergy’s philosophy is that there is not a ‘one size fits all’ approach to nutrition; different consumers require different solutions to allow them to ‘power up’ their performance and wellbeing.

The ‘Power Up’ ActiVeman range comprises: Energy Charge, Oatein, Focus, Free Motion, Vitamins and Thermolean.

Available to order online at and from Chain Reaction, Ocado, Very, Freemans, Argos, Wholefoods and other leading outlets.


Power Up – Energy Charge 400g - 40 servings
Available in 2 flavours orange and blue raspberry each serving contains Agave nature’s lowest GI sugar to provide sustained energy and Fructose for fast energy, it also benefits from a host of micro nutrients in a patent pending blend which are research backed including AAKG, B-Vitamins, Zinc and Green Coffee for energy metabolism.

Power Up – Oatein 400g – 10 servings
As the name suggest this is a blend of high quality oats and whey protein, which provides a great start to any day or a health snack, as each serving is packed with slow release energy and protein to maintain energy levels, keep hunger at bay and also refuel muscles.

Power Up – Free Motion - 60 capsules
This is a unique blend of ingredients including Vitamin C is the next generation in supplementation that increases mobility, flexibility and range of motion. In this breakthrough formulation, Free Motion brings together bio-active nutrients that work to create a fast acting approach for occasional ‘tweaks’ and joint stresses brought on by exercise, sport or physical activity.

Power Up- Focus - 60 capsules
Whether competing at an international level or staying ahead of the pack focus is the key to success and the combination of ingredients in FOCUS have been proven to assist brain, eye and cardio function.

Power Up – Thermolean - 60 capsules
Whether it is getting to a competitive weight or just getting in shape, we all sometimes need some help and this unique patent pending blending of ingredients including Copper, Green Coffee, Green Tea and Choline has been specifically developed to metabolise energy more efficiently and provide a metabolic boost.

Power Up – Vitamin - 60 capsules
The key to all round health and performance is a healthy immune system and this high performance multi-vitamin not only contains key anti-oxidants for reducing free radicals, but specific micro nutrients for men, such as Zinc and B vitamins for energy. Think of these daily vitamins as an insurance policy for well-being and performance.

Bio-synergy Ltd, 120 West Heath Road, London, NW3 7TX, Tel: 0207 569 2528, Fax: 0207 723 1827

This press release was distributed by ResponseSource Press Release Wire on behalf of Bio Synergy in the following categories: Men's Interest, Health, Leisure & Hobbies, Media & Marketing, for more information visit