As the countdown to Christmas gets ever closer, savvy shoppers welcome the Black Friday event, which presents an ideal opportunity to buy Christmas gifts at knock-out prices.
As technology has evolved, the internet has allowed shoppers to purchase their discounted goods at the touch of a button, rather than competitively queuing at stores from the early hours of the morning.
It’s no surprise to see that the American phenomenon, Black Friday and Cyber Monday, has had a massive influence on the retail market in the UK over the last few years. In 2017, it was estimated that the total national spending finished up 8% higher when compared to 2016.
Originating from Philadelphia in the 1960’s, Black Friday was coined to mark the run-up to the Christmas shopping season. ‘Black’ refers to stores moving from the ‘red’ to the ‘black’ markers when accounting records where drawn-up by hand. Red ink indicated a loss, whereas black ink represented a profit.
As the retail industry prepares for a busy end of the month, the days leading up to this year’s Black Friday (November 23) and Cyber Monday (November 26) will inevitably ignite the excitement with shoppers across the nation.
This year, leading high-street retailer, Robert Dyas is ready to unveil its Black Friday bonanza for 2018. The infectious shopaholic mood is set to kick off from Tuesday November 20 in preparation for Black Friday, running for eight days to November 28, so the phrase ‘shop till you drop’ will be close to reality.
Rebecca Waters, Robert Dyas’ Head of Marketing says, “We’re very excited to launch our best Black Friday deals to date. For shoppers, this is a fantastic opportunity to get their hands on a wide variety of high-ticket items at a significantly reduced price. We at Robert Dyas take pride in offering value for money at all times of the year, but we expect a particularly high volume of traffic both in store and online during this busy period.”
Robert Dyas’ Black Friday Blockbusters in Tech
Roaring out “All I Want for Christmas” on repeat is possible with this Itek Mini Wireless Jukebox with CD Player (£44.99 was £79.99), or this Toshiba Wireless Speaker System (£69.99 was £99.99).
Make it possible to connect with family and friends over the Christmas period with this Xenon 1500 Cordless Telephone with Answering Machine – Quad (£49.99 was £99.99).
Robert Dyas’ Black Friday Blockbusters in Kitchenware
Cooking for a crowd is made even easier with this Daewoo Large Buffer Server (£22.49 was £44.99) or this Giles & Posner 1200W Cordless Hot Plate (£22.49 was £44.99).
Prepping the Christmas vegetables are a breeze with this Tower Cerastone 5-Piece Non-Stick Pan Set (£29.99 was £79.99), while making a round of tea and coffee for the whole family is a one-stop job with this Maxtra+ Elemaris 3.5L XL Jug (£17.49 was £39.90).
Never be without a hot meal in the evening thanks to this Daewoo Stainless Steel Slow Cooker (£9.99 was £19.99).
Robert Dyas’ Black Friday Blockbusters in Trees and Gifts
To create that magical Christmas sparkle in your home, what better way to do this with the 3ft Westbury Multi-Coloured Fibre Optic Christmas Tree (£22.49 was £44.99), or the colourful Christmas Workshop LED Snowflake Laser Projector (£19.99 was £39.99).
For entertaining the kids on the big day, a great gift idea is this Flying Gadgets X-Cam Quadcopter Drone with HD Video Camera (£26.49 was £52.99), or this Remote Control Tumbling Stunt Car (£14.99 was £29.99).
Add a colourful tint to your living room with this Glitter Rainbow Berry Lava Lamp (£11.99 was £23.99), and spread the Christmas cheer among nature with this Glass Poppy Bird Bath (£11.99 was £23.99).
All Black Friday offers are valid from Tuesday November 20 until Wednesday November 28 2018. Some offers may continue.
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About Robert Dyas:
Robert Dyas, a man of notable character and remarkable determination, founded the company in 1872. He had a vision to provide customers with the best products, service and advice possible – a tradition that continues to be the focus of the company to this day. In 2012, successful businessman and star of BBC TV’s Dragons’ Den, Theo Paphitis, bought the company.
Theo Paphitis is one of the UK’s most high-profile businessmen with an empire spanning retail, property and finance. Theo, through his staff at the Theo Paphitis Retail Group (TPRG), has continued the Robert Dyas tradition of excellent customer service.
Robert Dyas offers an extensive range of household products. The range includes smart home technology, DIY solutions, small and domestic appliances, homeware, bakeware and kitchenware, outdoor and garden, utility, gifts, textiles plus Christmas trees and gifts.
The company has 94 stores, ranging from 1,250 to 9,000 square feet (116 to 836 square meters) and operates online and in the South of England. The most western store is in Yeovil, the most eastern store in Colchester, the most northern store in Solihull and the store furthest south is in Eastbourne. The company’s head office is now based in Wimbledon.
Linked In: https://www.linkedin.com/company-beta/94365/
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