With NetValue Finance, financial decision-makers will know exactly
how to measure and evaluate the performances of Internet companies
London, 30 November 2000 - Dot.com companies will come under closer scrutiny than ever before through a new service from NetValue, the Internet monitoring company. NetValue Finance provides a range of data that financial decision-makers need in order to evaluate the performance of an Internet company.
Fund-managers, analysts, investors, venture capitalists, and other financial decision-makers will, for the first time, be able to compare the performances of dot.coms with accurate data on Internet usage.
The Internet economy has made it possible to create and grow businesses virtually overnight. However, the explosion of new companies and sectors brings with it an entirely new way to evaluate market value and potential.
NetValue Finance is a comprehensive Internet tracking service specifically designed to help financial decision-makers carry out an accurate assessment of a website’s performance. NetValue Finance will enable analysts in investment banks and other financial institutions to identify company and sector performances, and to predict pre-flotation value and post-merger business potential far more accurately than the standard indicators currently used.
NetValue Finance does more than simply count the number of pages viewed or unique visitors, it gives the complete picture: it provides hard data that can answer crucial questions such as:
* Which are the fastest growing sectors?
* How much additional audience market share will be achieved through a merger or an acquisition?
* Which business models really drive revenue ?
* Which sites attract the right kind of visitors and are they loyal to these sites ?
In summary, NetValue Finance provides:
* An overview of the Internet sector
* The performance and growth rate of sectors, domains and properties
* Data to validate mergers and acquisitions
* Loyalty and retention indicators: number of sessions, unique pages viewed, time spent on a website
* Demographic profiling
NetValue Finance comprises three products
* The NetValue Finance Report provides fast access to key data on all aspects of the Internet, focusing on industry sectors and key companies.
* NetValue Finance Online, a web based service, provides real-time answers to specific queries on the Internet performance of a given company or sector.
* NetValue Finance Consulting entitles to use NetValue consultants to analyse specific issues concerning M&A deals and IPO’s.
Tom Bock, European Internet Analyst at SG Cowen in London, already uses NetValue for analysing the performance of websites: "SG Cowen subscribes to NetValue data across Europe, to monitor and report on a wide portfolio of companies, including Terra Lycos,
T-Online and Wanadoo", said Mr Bock. "We believe that NetValue offers a set of comprehensive statistics on European Internet usage and behaviour, which enable us to monitor trends on a company's Web site before they appear on its financials."
NetValue is the European leader in Internet research, effectively measuring home Internet activity and behaviour online by way of panels. We currently have operations in the UK, France, Germany, Sweden, Spain, US, Mexico, Hong Kong, Singapore, Korea, China and Taiwan.
Panels are recruited by Taylor Nelson Sofres on an exclusive and global basis, allowing for seamless international reporting. An establishment survey quantifies and profiles the number of Internet users in each country. The survey gathers both Internet related data (e.g. level of Internet penetration, main ISP used, how long the household has been connected etc.), as well as demographic and socio-economic data. Using an identical process for all countries involved, TNS determines the characteristics of the Internet user population through weekly telephone interviews.
Our cutting edge technology, NetMeter, is unique in the marketplace: it records and tracks ALL applications available on the Internet as it operates at Internet protocol level (and measures not just web usage but also: email, FTP, audio, video etc). NetValue offers the only product able to track Internet user activity in such minute detail, and in real time.
NetValue provides an integrated view of how the Internet is used from a directly observed consumer perspective. Our technology helps clients to determine which business models are most effective for their Internet strategies.
NetValue financial clients include Salomon Smith Barney, Morgan Stanley Dean Witter, BNP Paribas, Société Générale, ABN Amro, Paris Bourse SA, NM Rothschild & Sons, Fimatex and Banque Directe.
Contact: Jannie Cahill, UK Marketing Manager
020 7479 5761
James Sherwood/Joshua Van Raalte, Le Fevre
020 7563 6400
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