Managing the impact of email is key to an organisation's success as more and more core business is conducted over email everyday. Suppliers and customers get an image of a company through email which can impact a businesses profitability.
Chris Williams, product manager at NetIQ says: "Boards of directors are now asking marketing groups conducting high-budget email advertising campaigns to prove the impact and success of those campaigns. Email management is the only way to provide this level of business insight which has resulted in it being broadened from an IT role to a business imperative.
Email management is now used as a strategic tool by business directors. "
Chris Williams is available to give expert commentary on how email management can improve your competitive advantage. Before joining NetIQ, Chris Williams was a senior product manager in the Microsoft Exchange product group at Microsoft Corporation.
Please contact me as below to arrange a meeting with Chris on the 6th or 8th December.
International IT Marketing Communications
Tel: +44 1959 568545
Fax: +44 1959 568506
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