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Louise and Ian Toal on Dragons' Den

Angela Baker PR

Embargoed until Thursday 28 March 9pm

A Shropshire-based husband and wife team of entrepreneurs are offered a £50,000 investment for their pet smoothie drink business on popular Business show

Husband and wife, Ian and Louise Toal from Much Wenlock in Shropshire last night secured a £50,000 investment for a 35% share of their company from fashion retail entrepreneur and investor, Touker Suleyman on BBC One’s Dragons’ Den, for their award-winning range of smoothie drinks for dogs.

Furr Boost was the inspiration of Louise who, for over 20 years was a technical manager to the food industry. Louise’s Beagle, Phoebe at the age of 18 months became unwell with bladder problems which after investigations with her vet, were linked to the dog’s food. Using her technical food background, Louise then started experimenting with protein shakes to help flush out Phoebe’s system and to provide her with the hydration that...

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